Advanced Television

Deltatre: OTT player fan engagement functionality

June 1, 2021

Fan-first video experiences specialist Deltatre has confirmed that a new suite of fan engagement functionality is now available to sport and media clients in its over-the-top (OTT) video player, DIVA.

This update comes as a result of the company’s long-standing relationship with audience engagement platform LiveLike and focuses on two key areas of functionality – influencer engagement and interactive features.

  • Influencer Chat. Give your fans direct access to influencers who can comment and engage on live content in real time.
  • Sentiment Analysis. Gauge how your fans are feeling about a particular moment that happens during the event.
  • Pique your audience’s interest and encourage engagement by asking questions around the live action.
  • Test your audience’s trivia knowledge with quizzes and other features that add friendly competition to the viewing experience.

DIVA synchronises real-time data with rich interactivity. It empowers rights owners to spark new levels of engagement through features such as social media integration, full DVR with visual timeline, 360° Video Support, multi-camera viewing, and more.

“The modern fan craves greater interactivity and control over their viewing experience that brings them closer to the action – and that’s what this new functionality delivers, while building on Deltatre’s trusted and valued offering,” commented Gilles Mas, President, Video Experience, Deltatre. “The evolution of our collaboration with LiveLike is further evidence of our shared ambition to deliver revolutionary technologies to our clients around the world.”

“Our working relationship with Deltatre has gone from strength to strength, with our shared expertise and integrated offering elevating the way fans can connect with the sports they love,” added Miheer Walavalkar, CEO and Co-founder, LiveLike. “This is a great opportunity for LiveLike to add its unique functionality to a solution that is already very highly regarded and widely used in the marketplace.”

 

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