Advanced Television

PallyCon adds app security

June 2, 2021

Multi-DRM, forensic watermarking services, and anti-piracy technology specialist PallyCon has launched an app security service, suggesting it is now a robust 360-degree cloud-based end-to-end content security service provider to OTT platforms.

Describing it as a simple ‘plug-n-play’ solution, the company says it is dedicated to helping content developers and publishers protect their content from manipulation and theft. The solution is conceptualised with no single line of code and offers robust security that is also highly-affordable.

“With the increasing popularity and rise in viewership of OTT apps, the chances of theft and leakages have increased multiple times,” noted James Sungim Ahn, CEO and Founder at PallyCon owner INKA Entworks. “It takes a lot of effort and money to produce content, and illegal access and copying are causing significant revenue losses. Hence, data security should be considered mandatory, and all content creators should adopt a 360-degree security along with DRM service for OTT apps to protect their investment. Building an OTT app is no easy feat, it takes a lot of time and energy. And in today’s application-focused world, security can’t slow down your speed of development.”

The solution offers a real-time threat analytics dashboard for content creators to trace the source of piracy and hacking of streaming content in real-time. It works in tandem with a high-performance DRM video protection service to identify leakages right to the last user who leaks or consumes the content illegally, thus offering endless scalable security. The solution supports Android, iOS, and other hybrid apps. The company says its powerful security suite ensures real-time in-depth application security with features like source code protection, anti-reverse engineering, cheat tool and emulator detection/blocking, while enforcing app integrity.

“We are pleased to announce the commencement of our app and data security service,” commented Govindraj Basatwar, Head of Global Business for INKA Entworks. “Cyber-attacks against OTT apps and content creators are on the rise. Without adequate security, apps can be easily hacked, which poses a threat to the privacy of data, revenue and puts the brand image at risk too. PallyCon is a first-of-its-kind cloud service that provides a 360-degree security for OTT platforms. With this launch, we aim to create a fearless and thriving environment for all content creators and protect their data from potential threats.”

With new security standards set by Hollywood studios, it becomes critical for OTT platforms to protect their apps in runtime. Additionally, the company is offering unlimited free trials to reap the benefits app and data security without the need of Coding.


Categories: Articles, CA/DRM, Content, Piracy, Rights