Advanced Television

Accedo supports relaunch of Telecine Play for Smart TVs

June 8, 2021

Accedo has worked with Telecine to deploy an updated version of Telecine Play, a video service offering premium movie and series content to subscribers in Brazil. The updated version will initially be available across Samsung Smart TV devices.

Telecine Play is a market leading SVOD service with millions of subscribers across Brazil with access to international movies and series, as well as some locally produced titles. With a strong subscriber base, Telecine was looking to refresh its video offering to deliver a more engaging user experience for viewers.

Accedo’s Professional Services team supported Telecine’s internal DevOps team to accelerate deployment. Accedo is continuing to work with Telecine to update Telecine Play for other platforms.

Accedo offers a range of professional services that leverage its engineering expertise and Quality Assurance (QA) to quickly deliver a reliable and competitive solution. The latest version of Telecine Play offers flexibility to iterate on the service, with an adaptable User Interface (UI) that can continue to be customized post-launch. Accedo’s team in Latin America has a deep understanding of the video services ecosystem and can work jointly with customer teams as well as taking over complete responsibility for a modern video service.

Fabio Lima, Product Manager, Telecine, explains, “This service relaunch has enabled Telecine to optimize the interface and the video experience for its SVOD and TVOD offering on our two largest platforms. With Accedo’s support we have been able to better implement our brand vision and deliver a premium experience to our subscribers. The updated solution also provides the opportunity to customize our service over time bringing innovation to our platform, grow alongside our audience and secure a competitive edge in the market.”

Telecine Play is currently available across all main devices, but Telecine is working with Accedo’s team to optimize its multi-platform experience on all relevant devices in Latin America, as well as ensuring both robust quality and speed to market.

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