Oz: AnimeLab to transition streaming business to Funimation
June 10, 2021
Funimation, a specialist in anime serving fans worldwide, announced that streaming platform AnimeLab will begin serving fans under the Funimation brand in Australia and New Zealand commencing June 17th.
The announcement was made by Tim Anderson, Senior Vice President of International for the Funimation Global Group.
Madman Anime Group, including AnimeLab, was acquired by Funimation Global Group in 2019 to strengthen its anime leadership in service of fans across the world through a wide range of touchpoints, including streaming, theatrical, home entertainment, live events, fan experiences, and more. Madman has been a leader in the anime industry for 25 years and will now serve Aussie and Kiwi customers across its streaming business under the Funimation name.
From June 17th, existing AnimeLab customers will be able to use their AnimeLab login details to access the Funimation streaming platform, meaning they have all the great benefits of Funimation – including PS5, Xbox, and Nintendo Switch apps, a content library of more than 13,000 hours, and the upcoming season of more than 20+ new and returning series simulcast from Japan and the continuation of My Hero Academia Season 5.
“AnimeLab was built from the ground up by a team of Australians,” said Anderson. “To be able to take what we have built and unify to be part of an expansive global growth brand like Funimation, it presents opportunities that we never dreamed possible. With the same great local team and access to a world-class service, it’s a win for fans locally.”