SVoD service Disney+ and VIDAA, a Linux-based smart TV operating system, have announced that Disney+ will be coming soon to VIDAA Smart OS-powered Hisense and Toshiba smart televisions, with the latest firmware version.
Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, and National Geographic, along with The Simpsons and more. In select international markets, it also includes the new general entertainment content brand, Star.
VIDAA Smart OS is a Linux-based open smart TV operating system. The independent company VIDAA USA was established in 2019, and it has – in just two years – become a strong global contender in the smart TV platform space. In 2020, VIDAA introduced a completely new and revamped user interface named 4.0, which puts users and their way of consuming content at the core of the design. As of May 2021, the most advanced version on the market is VIDAA U5, which saw further improvements in user experience by implementing Google Assistant capabilities, its own voice service, the new VIDAA remote control smartphone application, as well as advertising and billing services in select markets.
“Our cooperation with The Walt Disney Company is a major milestone for our organisation, “said Guy Edri, EVP of VIDAA USA. “Bringing Disney+ to the VIDAA platform globally is just the first step. We’re looking forward to working with Disney on ways to expand our collaboration and opportunities to bring their full suite of streaming services to our customers in the future. Today marks not only the launch of an amazing service on a state-of-the-art platform, but a start of a long-term relationship between two companies, each a leader in its industry.”