Advanced Television

Cinedigm signs deal with SideStream

December 8, 2021

Cinedigm, the independent streaming company super-serving enthusiast fan bases, has announced that the Company will release some of their most popular titles on the new streaming service SideStream. The service is an interactive social video platform for movie lovers, which allows for commentary and live discussions throughout the film. With a unique transactional model, SideStream has caught the eye of industry giant Google’s Android TV, who recently awarded a development grant to the social viewing platform via its inaugural “Innovations Initiative.”

SideStream is expected to launch a collection of Cinedigm’s top-performing films when the platform makes its debut in February 2022. Including:

  • The Call: From the creator of Final Destination, Lin Shaye and Tobin Bell star in this spine-tingling horror hit.
  • Highlander: The Movie: Even 35 years after its release, the cult classic continues to be a favourite with audiences thanks to its masterful storytelling and quotable one-liners.
  • Short Term 12: The intensely powerful film features Academy Award Winners Brie Larson & Rami Malek, as well as Golden Globe Award Nominee Kaitlyn Dever.
  • River Runs Red: Taye Diggs and John Cusack lead an all-star cast in the timely action thriller about a father desperate to uncover the truth about his son’s death.

“As catalogue continues to be a key revenue driver for TVOD, Cinedigm looks for new and unique ways to drive revenue for the Company’s library, which includes forward-thinking social engagement opportunities for our premium films,” said Kali Turja, Executive Director of Digital Sales at Cinedigm. “The dynamic ability of the SideStream app allows audiences to share and experience their favourite films with friends and followers. Cinedigm is thrilled to be a launch partner of SideStream, a company at the forefront of the next wave of social cinema.”

An innovator in the digital transformation of the entertainment industry for more than two decades, Cinedigm’s core mission is to entertain the world by building the world’s best portfolio of enthusiast channels and services for the streaming generation. Through a diverse mix of premium SVOD services and dedicated AVOD and FAST channels, Cinedigm’s streaming portfolio reaches indie film (Fandor), horror (Screambox & Bloody Disgusting) and family entertainment (Dove Channel), as well as dedicated channels for iconic entertainers, led by Bob Ross (The Bob Ross Channel). Cinedigm’s ultimate goal is to build destinations that immerse viewers in content they love while staying at the forefront of technology as the streaming industry continues to evolve.

Categories: Press Releases

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