Advanced Television

Grass Valley celebrates ‘Partners of the Year’ at NAB Show

April 26, 2022

Grass Valley honoured five of its technology partners during its NAB Show Channel Partners event on April 23rd this year in Las Vegas. Diversified, Qvest and Video Progetti were awarded “Partner of the Year” for outstanding performance. The 2022 Grass Valley channel partner awards introduced a new “Rising Star” award presented to Beck, and a “Cloud First Award” going to Advanced Systems Group, both for accomplishing a spectacular level of growth.

Jan Lange, Chief Revenue Officer, Grass Valley, said: “I am excited to present these annual channel partners awards in person at NAB Show 2022. Grass Valley boasts one of the most extensive partner networks in the industry, and I’m delighted to celebrate the fantastic work and results we have achieved through this ecosystem. Many of our partners have been directly involved in our customers’ transformational journey, and today we celebrate their contribution.

Collaboration and partnership are the foundation of the Grass Valley Media Universe (GVMU), a digital ecosystem that allows media companies to use both on-premise and cloud technologies to build live production environments that suit their needs today while adapting to future demands. As part of the GVMU strategy, Grass Valley’s Agile Media Processing Platform (AMPP) is built on a core of advanced technologies that enable Grass Valley products and third-party partners to work together in the cloud and deliver new software and services that improve live content production and distribution workflows.

GVMU and AMPP are a core focus on the Grass Valley NAB Show 2022 booth which takes visitors on a journey through future production environments — starting with Grass Valley cameras through to asset management, editing, and playout solutions via AMPP. Several Grass Valley partners who supply third-party technology that integrates with AMPP are also present at the booth.

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