Banijay acquires Sony Pictures Television Germany
July 28, 2022
Content producer and distributor Banijay is to acquire Sony Pictures Film und Fernseh Produktions GmbH (Sony Pictures Television Germany) from Sony Pictures Television. Led by Astrid Quentell and Mirek Nitsch, who will remain in position, the company, which is soon to undergo a name change, will join Banijay Germany’s burgeoning portfolio of labels.
The deal, which is subject to customary closing conditions, including regulatory approval, will expand its local first-class talent and slate offering, and sees the label’s existing unscripted IP join the global group’s overarching 130,000-hour-strong catalogue.
Based in Cologne and in operation for over 25 years, Sony Pictures Television Germany has become a home for high-quality, standout entertainment formats and scripted productions. Behind award-winning entertainment hit, Die Höhle der Löwen (on Vox since 2014); record-breaking dramedy, Der Lehrer (nine seasons on RTL and Golden Rose of Lucerne, German Television Award, German Comedy Award, Bavarian Television Award prizes); and notorious ZDF crime series, Heldt, the brand has a strong industry reputation and ever-growing pipeline.
“It is with great pleasure that I welcome Astrid, Mirek, and their team, to the Banijay family,” declared Marcus Wolter, CEO, Banijay Germany. “With its strong format brands and high production values, the entity certainly fits perfectly into our group. We have always believed in maintaining the independence and individuality of our labels in order to shape the future of entertainment together, and with the power of this group behind them, we have every confidence, the company will thrive in its new home.”
“Talent, talent, talent – our priority, and at the core of our group,” added Marco Bassetti, CEO, Banijay. “From brilliant talent, brilliant ideas are born, and in growing our collective, we strive to further strengthen our world-class, multi-genre portfolio of IP. With Astrid and Mirek, we have a proven duo who can develop high-quality shows that thrive locally and have the universality to tap into audiences globally. They are a very welcome and complimentary addition to our expert-led German operation.”
“We are very excited to become part of the Banijay family,” commented Quentell, Managing Director Sony Pictures Television Germany. “Under a new flag, so to speak, and with a great tailwind, we will be able to continue and expand our successful, and always exciting, history with our entire team.”
Founded in 2018 by Marcus Wolter and Banijay, Banijay Germany GmbH is now the country’s leading entertainment engine. Together, more than 1,200 employees develop, create, and produce, a hugely diverse array of entertainment formats across all genres, and for all clients. Leading titles include Tatort Dresden, Schlag den Star (Beat the Star), TV Total, Wer wird Millionär? (Who Wants to be a Millionaire?), Kitchen Impossible, The Masked Singer, Promi Big Brother (Celebrity Big Brother), Mein Lokal, Dein Lokal and Kampf der Realitystars (Battle of the Reality Stars), as well well-known artist and live brands like 1Live Köln Comedy Night XXL, Nightwash, the Cologne Comedy Festival, numerous podcasts and MySpass.de. Comprising over 20 independent labels, the portfolio of businesses includes Banijay Productions Germany, Good Times Fernsehproduktion, Endemol Shine Germany, MadeFor, SR Management, Only Good People, Banijay Live Artist Brand, Good Humor, influencer platform, influence.vision, and Brainpool, with subsidiaries such as Raab TV, Lucky Pics, MTS and Cape Cross.
With a strong track record in the entertainment space, Sony Pictures Television Germany will soon launch a new edition of well-known series, Glücksrad (Wheel of Fortune), on RTLZWEI.