Advanced Television

World’s largest Muslim lifestyle app launches a ground-breaking streaming service paving way for a new era of Muslim entertainment industry

August 2, 2022

Bitsmedia, the Singapore-based tech company behind the world’s largest Muslim lifestyle app Muslim Pro, is launching Qalbox, a ground-breaking streaming service providing Muslim lifestyle content celebrating the diversity of Muslim identities and cultures.

The launch of Qalbox is part of Bitsmedia’s mission to build an ecosystem of services that will become the digital home for all things Muslim.Qalbox is a global subscription video on demand (SVOD) entertainment streaming service that hosts a wide range library of content that celebrates Muslim identities and cultures worldwide, including secular content within and adjacent to the Muslim community to reflect the diverse narratives and stories.

Speaking about the much-anticipated launch of Qalbox, Fara Abdullah, the Co-CEO at Bitsmedia said, “We provide content that transcends cultures and backgrounds and celebrates the diversity that makes us who we are. For us, it was crucial that there exists a portrayal of different types of Muslims across the globe, their journeys, realities, and triumphs.”

Part of this mission is to provide comprehensive, curated, and diverse Muslim-centric content on a smart and secure streaming platform. With Qalbox, Muslims, wherever they are in their spiritual journey and regardless of their preferred titles, can finally access Muslim entertainment on a platform.

“Qalbox aims to empower Muslims around the world by offering a fresh perspective of contrasting topics in a modern world. We are always seeking the best distribution and production partners to provide compelling content for our subscribers,” Fara added.

Qalbox’s content library showcases diverse representations and nuances of Muslims worldwide, and viewers can look forward to streaming a variety of content – from documentaries, scripted programmes, and movies, to children’s animations, as well as Quranic recitations and supplications (du’a).

The library of content available on Qalbox includes stand-up comedy Maz Jobrani: Pandemic Warrior(Highpoint Productions); television series Little Mosque on the Prairie (Westwind Pictures) and children’s animation series Oriental Scholars (allrites), and more.

From Europe, among Bitsmedia’s acquisitions are titles by renowned distributors such as Autentic from Germany and Lucky You from France. Both content partners bring factual content to the world with high-quality documentaries and series. Qalbox viewers can look forward to watching ‘A Goal for Freedom – Women’s Football in Kabul’ and ‘Tehran Stories’ that showcases the lived realities of minority groups.

“The content partnership with Bitsmedia is another important step for us to further expand our sales activities into the digital sector. We look forward to seeing a wide range of premium factual content on Bitsmedia’s new streaming platform, from our premium in-house productions to high quality programs from our broad sales portfolio,” Mirjam Strasser, the Head of Sales & Acquisitions at Autentic said.

“Ever since its beginnings, Lucky You have always loved taking challenges to be part of new audiovisual projects. It is a great honor to have provided high-quality and ambitious content to Qalbox for its launch. Today, we are as much excited as the Bitsmedia team can be, to celebrate Muslim identities and cultures around the globe,” Robert Salvestrin, the CEO at Lucky You added.

Qalbox is available on the Muslim Pro app on both iOs and Android devices, as well as on web app. Free trials will be provided to selected users, based on their subscription plans.

As part of Qalbox’s vision of streaming the best of global Muslim entertainment for all, Bitsmedia welcomes organizations and aspiring talents to partner with them.

Categories: Press Releases