Beyond Rights speeds up plans with OTTera collab
August 8, 2022
Beyond Rights has signed a deal to collaborate with OTTera, a digital content distribution business.
The new collaboration will focus on supporting Beyond Rights’ rapidly developing FAST strategy and will see a suite of both branded and IP-lead FAST channels launched around the globe over the coming months.
Based in Los Angeles, OTTera is known for its cutting-edge technologies and offers a white label service which creates highly customised OTT services to support the monetisation of client content across a wide range of digital platforms – and on any smart device. The company manages over 80 OTT services and more than 200 channels, with more than 100 million users worldwide.
David Smyth, CEO of Beyond Rights comments: “We are excited to work with OTTera to further develop our business in the digital space and create ever more direct touchpoints with consumers over time. OTTera has an excellent track record for successfully managing and monetising content, so we know we are in very good hands. We are keen to see how this new partnership progresses and how it can benefit the evolving Beyond Rights business as well as the wide range of content creators with which we work.”
Stephen L. Hodge, CEO of OTTera comments: “Beyond Rights has made a name for itself as a revered distributor of premium titles globally. With an ever-growing catalogue of content and expansive rights, OTTera looks forward to our team working together closely with David and his team at Beyond to deliver and monetise FAST channels and VOD to top platforms worldwide.”