FanDuel goes linear and OTT
August 30, 2022
Online gaming company FanDuel Group has revealed its intent to launch FanDuel TV which will include a broadly distributed linear cable television network, and its new OTT platform to be known as FanDuel+.
Both FanDuel TV and FanDuel+ will go live in September 2022, set to become the first linear/digital network dedicated to sports wagering content and delivering more live sports programming than any other network in America.
As part of the launch, FanDuel TV is hiring Kay Adams who will headline the network with a live daily morning show five days per week. The company also announced that FanDuel+ will be free to download for existing FanDuel customers with accounts on any of its sportsbook, casino, horse racing or daily fantasy platform
“FanDuel TV is the first network designed from the ground up to be watched by viewers with their phone in hand,” said Mike Raffensperger, Chief Commercial Officer, FanDuel. “We intend for FanDuel TV to sit at the intersection of live sports and interactive content and believe Kay is the best example of an on-air talent who can bring fans closer to the narratives of the games they care about most. Our goal is to provide fans compelling programming to watch and wager on in tandem with our mobile app.”
FanDuel TV will emerge from predecessor TVG Network, a channel synonymous with delivering racing excellence for the past quarter century. “TVG has been the undisputed leader in the horse racing space for the past 20 years and the launch of FanDuel TV creates an exciting new platform for the next 20 years,” added Raffensperger. “FanDuel TV and FanDuel+ will accelerate the renaissance racing is enjoying and repackage the sport for a new generation of mobile enabled fans, while also bringing new leagues and sports to the U.S. market. We plan to offer more live sports than any network in America.”
FanDuel TV will be broadly distributed on linear television through its relationships with the leading cable and satellite distributors including Comcast Xfinity, Spectrum, Verizon FIOS, DirectTV, DISH, Cox Communications, FuboTV, YouTubeTV, and Hulu. FanDuel+ will also be widely available on direct-to-consumer OTT platforms including Roku, Apple TV, and Amazon Fire.