SES, Mola partnership boosts OTT in APAC
September 21, 2022
By Chris Forrester
SES has struck a partnership agreement with Indonesia’s Mola to use the SES 360 United Media Platform to boost OTT content to Indonesia and the rest of Asia-Pacific region.
The direct partnership agreement is set to augment Mola’s current content offerings to audiences on a regional scale.
Under the agreement, Mola will leverage the web-based SES 360 for an end-to-end fully customised orchestration of content management and distribution services which includes formatting, processing and delivering VoD content to a wide variety of platforms with the required metadata.
Additionally, as Mola shifts its focus to deliver a range of sporting content such as golf and mixed martial arts, alongside football, the use of SES 360 platform to manage, deliver, and monetise content for multiple linear and online platforms will enhance the content operator’s operational efficiency. As an end-to-end video solution, SES 360 will also reduce time and resource expenditure, especially as Mola scales its delivery of HD and Ultra HD content.
The newly-signed agreement builds on a pre-existing relationship with Mola that was first established in 2017 to support the surging demand in Indonesia for high-quality and uninterrupted live football coverage. Since January 2020, SES has supported Mola in broadcasting nearly 6,000 events, totalling more than 17,350 hours of signal acquisition and close to 3,000 hours inserted live into Mola’s channels.
“We are excited to be strengthening our partnership with SES, especially as demand for OTT content peaks. SES has proven to be a reliable partner, with its expansive technology infrastructure and dedicated support team. By working directly with them now, we can better look into jointly delivering enhanced viewing experiences for our audiences on a pan-regional level,” commented Ching Ping Lee, Chief Technology and Operations Officer at Mola.
“The Asian market is certainly one to watch, and we are proud to support one of the biggest sports events providers in the region. This partnership reinforces our commitment to supporting our customers to deliver premium quality content at industry-best levels, regardless of the platform or device of choice, so they can reach millions of their audiences reliably and sustainably,” added Deepak Mathur, EVP/Video Global Sales at SES.