Advanced Television

Yeti hires Griffiths as Development Executive

October 4, 2022

Yeti Television has announced a new senior hire with its appointment of Llinos Griffiths as Development Executive. In her new role as Development Executive, Griffiths will be a key driver in Yeti creating Welsh-made formats and showcasing them around the world.

Griffiths brings a wealth of experience, having worked as Development Executive on a range of shows including Inside the Ritz Hotel for ITV, 10 Years Younger in 10 Days for Channel 5 and Escape for Channel 4. Before developing her flair for unscripted projects, Llinos worked in international commissioning at the BBC’s global channel brands, and was involved in projects such as The Survivors, The Great South African Bake Off and Wild Things with Dominic Monoghan.

The hire reflects Yeti’s continued growth and commercial success, which includes its recent expansion in to producing shows in the True Crime genre, with its first commission for CBS Reality, The Truth About My Murder.

Sian Price, Creative Director at Yeti, said: “Over the past few years, Yeti has built a reputation for creating and producing popular programmes, documentaries, formats, and non-scripted shows that audiences have loved. As we grow as a company and expand into new genres like True Crime, we’re looking at how we can continue to build a team that will really supercharge our slate and build on the great success we’ve already had. Llinos’ wealth of expertise across such a range of fantastic shows make them ideal fits and we’re looking forward to having her help shape Yeti’s success.”

Llinos Griffiths, Development Executive at Yeti, added: “I am thrilled to be returning to the homeland to join Yeti, who is the most exciting indie operating in the UK right now. Yeti also has the added bonus of being made up of the most talented, supportive and generous people in the industry and I can’t wait to add to their award-winning list of commissions.”

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