Vivaldi debuts in UK via Channelbox
October 5, 2022
THEMA, a Canal+ Group Company, has announced the launch of FAST channels Vivaldi on Channelbox in the UK.
Channelbox provides a bouquet of free-to-air TV channels which are available to Freeview customers via Channel 271 and also via Channelbox mobile applications.
Vivaldi delivers a real playlist of hits, to entertain both newcomers to the world of classical music, as well as existing ardent admirers. Vivaldi says its focus is to provide the viewer with a more easy listening, lifestyle and ambient experience.
“Our desire through Vivaldi is to offer the great popular works of classical music to the widest possible audience. We are delighted to add the United Kingdom in our territories existing reach: this partnership with Channelbox marks our first distribution agreement in a country with such a long and vivid tradition of classical music,” commented on the deal Wilfried Texier, Marketing Director of Vivaldi channel.
“We are delighted to be making our UK debut with ChannelBox and bringing the great popular works of classical music to the UK audience,” said Séverine Garusso, THEMA Head of Distribution EMEA.“Vivaldi is an excellent addition to the Channelbox music line-up and we are very excited about this partnership,” added Tanya Kronfli, Channelbox Head of Content.