Advanced Television

Electric Entertainment expands production arm

February 17, 2023

Electric Entertainment, the LA-based production and distribution company, has expanded its production arm ramping up its capacity for 2023.

The expansion includes the promotion of Mark Franco to Head of Production, who joined Electric Entertainment in 2004 on its maiden project “The Librarians,” as Visual FX Supervisor/Producer. In his new role, Mark will oversee Production on all projects focused on the workflow and processes from camera through post production. Mark was instrumental in the development of Electric’s “one stop shop” studio environment overseeing Electric’s ability to prep, shoot and complete productions all under one roof. Mark’s career in visual and special effects spans over 30 years. His entrée into the business was at the dawn of CGI for visual FX, boasting the feature film “Star-Trek – The Movie” in 1978 as one of his very first credits. Other high-profile films he has worked on over the years include “Armageddon,” “The Patriot,” “Vanilla Sky,” “Batman Forever,” among many others.

Joining Electric’s production team is industry veteran Brandon W. Lambdin as VP of Physical Production. In this newly created position, Brandon will handle all aspects of production, budgeting and scheduling for Electric’s TV and film projects. Years prior to joining Electric Entertainment, he worked with Dean Devlin on numerous productions, including Line Producer for “Leverage: Redemption,” and “The Librarians,” Executive Producer and Unit Production Manager for “Bad Samaritan,” and Assistant Director for “Geostorm.” Other credits of Brandon’s include: “Inception,” (Assistant Director), “War for the Planet of the Apes,” (Assistant Director) and “Interstellar,” (Assistant Director), among many others.

Cynthia Hajj has been promoted to Production Executive. Prior to joining Electric, she was co-creator of Homage Arts and Production, a boutique production company, where she produced a plethora of short-form content for clients including Warner, Island Def Jam, RCA, Bicycle Music Group, and Interscope. At that time, she worked for Dean’s long time partner Marc Roskin, learning the ropes of film and television development, finance, production, and distribution. Cynthia served as Co-Producer of Season 2 of “Leverage: Redemption.”

Erica Small adds to Electric’s production team expansion as the newly appointed Senior Counsel, Business and Legal Affairs. She joins Electric from Skybound, LLC, where she was Associate Counsel, Business and Legal Affairs. Prior to that she worked in the legal department at Marvel Television, Inc. and Shegerian & Associates.

Dean Devlin, CEO of Electric, commented: “Not only am I excited to announce this major expansion of our production arm, I feel blessed to have such a talented team working with us. Each and every one of these promotions is a result of a tremendous amount of hard work and dedication. Mark has shown exemplary work since our first collaboration and Cynthia’s dedication and expertise has helped the company get to this point of extreme growth. And now, with the addition of Brandon, who I have worked side by side with on so many of our TV programs and films, and Erica with her legal expertise, we are certain to reach levels beyond my expectations.”

Brandon Lambdin and Cynthia Hajj will report directly to Mark Franco. Franco will continue to report directly to Dean Devlin. Erica Small will report directly to Dionne NcNeff, Chief Operating Officer and Craig Gates, Head of Business & Legal Affairs.

Categories: Press Releases

Tags: , , ,