Unified Streaming powers workflows for CRA
February 21, 2023
České Radiokomunikace (CRA), a digital infrastructure, OTT, and telecommunications specialist in the Czech Republic and Eastern Europe, has selected the technology of Unified Streaming to power its growing on-demand video streaming workflows.
As an OTT platform provider, CRA has seen a surge in demand over the last several years for data transfers, reaching 1 terabyte per second. The company decided it needed to replace its current streaming packaging infrastructure technology with a new one that could package and serve their content effectively, reliably, and scalably. Restructuring meant finding a future-proof solution.Meeting the Czech company’s strict requirements are two core software products, Unified Origin and Unified Packager, from Unified Streaming, a creator of world-class streaming technologies and leader in defining industry-advancing standards and specifications. Unified Streaming’s products allow CRA to stream from one single source to all devices including DRM (digital rights management) support. Unified tech also enhances CRA’s workflows so that they can now serve more concurrent requests. CRA has recently experienced demand for its services outside its normal region. In addition to the outsize OTT role that CRA plays in Czech Republic and other countries (Slovakia and Romania), the company has also gone global. Newly contracted to provide intercontinental streaming platform services, CRA will now cover North and South America, Africa, East Asia, and Japan. Bigger customers makes it even more important that CRA’s platform be able handle the stresses of worldwide streaming demands. Unified Streaming’s technology will be able to manage all global streaming preconditions. Multilevel DRM (digital rights management), or the copy-protection of content across all tiers of service, from free ad-supported to premium 4K streaming, comes standard in the technology of Unified Streaming. Unified Origin and Unified Packager feature all the functionality, flexibility, and reliability that České Radiokomunikace needs as it grows, to surpass global demands. “Content protection is an important topic for us as well as for our customers. We are continuously working on providing top quality services. Therefore, we welcome the opportunity to improve and innovate our model of content processing and distribution,” said Petr Možíš, CRA Commercial Director. “I am happy that we support CRA in its ambitions to grow their business and that our software will enable this. One of our strengths at Unified is broad device- and workflow-agnostic support and stability, and multilevel DRM is a must-have for global streaming demands. Helping CRA vastly extend its reach fits perfectly with what we aim to do,” said Simon Westbroek, VP Global Sales and Partnerships at Unified Streaming.