Roku unveils new original programming
May 3, 2023
Roku, the TV streaming platform, hosted its second in-person IAB NewFront at the Chelsea Factory in New York City on May 2nd.
During the presentation, Roku highlighted several new Roku Original titles that will debut in the 2023-2024 broadcast year. Newly announced series include Charlie Makes a Record (wt) starring Charlie Puth; Celebrity Family Cook Off (wt) hosted by Manolo Gonzalez Vergara and executive produced by his mother Sofia Vergara (both pictured); Carpe DM with Juanpa starring and executive produced by Juanpa Zurita; Side Hustlers featuring Emma Grede and executive produced by Reese Witherspoon’s Hello Sunshine in association with Ally; and food competition show Special Delivery, which gives audiences the opportunity to immediately enjoy the winning dishes from the show.
Additionally, Roku revealed that it has renewed several series for new seasons. Roku Original Honest Renovations, hosted and executive produced by Jessica Alba and Lizzy Mathis, will return for a second season. Roku will also partner with Hello Sunshine and Cinestar Pictures once again to build onto its Meet Me franchise. The second installment of the reality rom-com, Meet Me in Rome, will follow a new group of single women looking for love like in the movies. The Great American Baking Show will also return for a second season, and Roku will bring audiences its second The Great American Baking Show: Celebrity Holiday special.
These new titles join The Roku Channel’s robust line of upcoming Roku Originals, including WWE: Recruits, Kevin Hart’s Muscle Car Crew, Morimoto’s Sushi Master, Match Me in Miami, Reptile Royalty, Lincoln Log Masters, The Marriage Pact, The Newsreader, Die Hart, Chad and more.
David Eilenberg, Head of Content, Roku Media, commented: “Bringing together the power of the Roku platform and the strong storytelling of our top-tier global creative partners has made Roku Originals unmissable TV for millions of streamers. We’re thrilled to delight our audience with new premium original series and proud to continue the Roku Originals stories that audience already love, by bringing several series back for more.”