Chopin launches advanced streaming service
May 24, 2023
NAGRA, a Kudelski Group company and ndependent provider of content protection and multiscreen television solutions, has announced that Chopin Cable Television, a Polish cable TV and fiber broadband provider, selected NAGRA OpenTV Video Platform to enable the launch of its new streaming proposition. In addition, Chopin will also wholesale the service to other mid-sized operators across Poland.
“We sought a partner that could help us successfully expand our broadcast proposition to also offer an OTT solution that aggregates the breadth of content our consumers demand,” said Bogdan Laga ,CEO at Chopin. “Having already deployed NAGRA security solutions, it was a natural next step to broaden our partnership and continue exceeding our customers’ expectations.”
With NAGRA’s experience, partnerships and technical capabilities, Chopin is dramatically decreasing its time-to-market and quickly launching an advanced OTT service designed to increase consumer engagement, improve customer retention and expand its subscriber base. Reselling this service means Chopin will enable other similar-sized regional operators outside its footprint with a leading turn-key service. The service will enable pay-TV operators, ISPs and regional content companies to offer high-quality multiscreen entertainment service without having to roll out their own infrastructure, reducing the initial investment and the time needed to launch a unique solution.
Powered by NAGRA OpenTV Video Platform, the cloud-based solution utilises the Ion user experience across a wide variety of streaming devices. With tools for content aggregation, offer management, bundling and pricing, content management and app layout visualisation, the NAGRA solution will also include content security capabilities from the NAGRA Active Streaming Protection framework, including multi-DRM.
With a low-touch market entry proposition, this solution is designed to deliver the features and benefits of a tier-one solution without the hefty price tag. These include innovations such as AI-powered personalized recommendations from partner XRoadMedia, designed to offer a holistic user experience across BYOD streaming and traditional linear programming.
“NAGRA’s partnership extension with Chopin is a testament to our continued relationship and enables us to go beyond content protection to extend their service reach,” said Olivier Met, senior vice president, EMEA Sales for NAGRA. “This deployment represents yet another example of the decreased time to market, cost-effectiveness and flexibility mid-sized operators, like Chopin, are looking for in offering an advanced OTT streaming solution that will increase consumer engagement, improve customer retention, and expand their subscriber base.”