Vivaro Media named broadcast partner for CIC Mont Ventoux Cycle Race
June 1, 2023
Vivaro Media, a turnkey provider of global media distribution solutions, has been selected by CIC Mont Ventoux as its official broadcast distribution partner. CIC Mont Ventoux, formerly known as CIC Mont Ventoux Dénivelé Challenges, brings together the biggest cycling teams in the world as they prepare for the Tour De France. Vivaro Media is providing rights of transmission and distribution to broadcasters across the globe.
Vivaro Media’s distribution signal can be shaped to the specific needs of broadcasters and offers fiber, satellite and SRT. Broadcasters can offer viewers all the racing action via traditional linear television or over-the-top streaming. Broadcasters in Columbia, Italy, and the US have already committed to broadcast video content from the race with more broadcasters coming onboard up until the race kicks off.
“We are excited to be selected as the official broadcast distribution partner for CIC Mont Ventoux. The race offers fans the last chance to see their favourite cycling teams prepare for the Tour De France. It is one of the most interesting and competitive races on the UCI calendar. We’re happy to be part of it and enable more fans see the action from wherever they are in the world,” said Daniel Gonzalez, CEO at Vivaro Media. “Our robust and ultra-reliable global distribution network ensures that fans have uninterrupted access to video content and an optimised viewing experience. We have a proven track record of delivering unique sporting events to fans around the world and supporting broadcasters as they monetise content.”
CIC Mont Ventoux is a single-stage cycle race between Vaison-La-Romaine and Mont Ventoux, France. 18 teams from seven countries will race over 154 kilometers with the race starting on June 13th. The race is part of the Union Cycliste Internationale (UCI) Pro Series. The UCI is the world governing body of cycling, recognised by the International Olympic Committee (IOC). It was founded on April 14th 1900 in Paris, France.
“Vivaro Media has shown itself to be a trusted partner with world-leading technologies and broadcast relationships across the globe. It is great to have the team on board and enabling more fans to catch the action from Mont Ventoux in Provence,” said Nicolas Garcera, director at CIC Mont Ventoux. “It’s a highly competitive race in a beautiful setting, and we’re excited to share it with the world. Together with Vivaro Media, we’re giving racing fans greater access to one of the sport’s most exciting events.”
Vivaro Media provides more than 2,500 access points to over 75 broadcasters and distribution networks globally. It distributes more than 250 live events per month. Vivaro Media’s innovative video transmission services are used for international major sporting events such as the FIFA World Cup, Pan American Games, the Olympic Games as well as niche sports and leagues around the world. It has more than 20 years of experience delivering turnkey solutions, from on-site production to content transport management and full technical services.