Spiderwick Chronicles sets Roku viewing record
April 24, 2024
Roku has announced that millions of streamers watched the Roku Original series The Spiderwick Chronicles during its opening weekend, making it the most-watched on demand title to ever debut on The Roku Channel.
The Spiderwick Chronicles amassed the highest reach and most hours streamed of any title in The Roku Channel’s history during its opening weekend. The series also earned the highest daily reach and most hours streamed of any title to ever debut on The Roku Channel in a singular day.
“This weekend, millions of streamers immersed themselves in the vibrant world created by Aron Coleite and the hundreds of artists behind The Spiderwick Chronicles,” said Brian Tannenbaum, Head of Originals, Roku Media. “The record-breaking performance of this special show, and the best-in-class platform marketing powering it, are a testament to the hard work of all teams who worked tirelessly behind it.”
Based on the globally acclaimed fantasy adventure novels of the same name by Holly Black and Tony DiTerlizzi, The Spiderwick Chronicles follows the Grace family as they move from Brooklyn, New York, to their ancestral home in Henson, Michigan, the Spiderwick Estate. Helen (Joy Bryant) makes the move with her 15-year-old fraternal twin boys, Jared (Lyon Daniels) and Simon (Noah Cottrell), and her older daughter, Mallory (Mychala Lee). Shortly after moving to the Spiderwick Estate Jared discovers a boggart and realizes that magical creatures are real! The only one to believe him is his great-aunt Lucinda (Charlayne Woodard) who implores Jared to find the pages of her father’s field guide to magical creatures and protect them from the murderous Ogre, Mulgarath (Christian Slater).
The series is produced by Paramount Television Studios & 20th Television, Paramount Global Content Distribution distributes the series internationally.