XR Extreme Reach names Wnuk SVP of Enterprise Solutions
September 24, 2024
XR Extreme Reach, a technology company that integrates data across creative, media, and production, has appointed Kristin Wnuk as Senior Vice President of Enterprise Solutions. She will drive adoption of the XR platform and lead sales expansion across global advertisers.
Wnuk brings over 15 years of experience in media, having led commercial strategies and both broadcast and digital media advertising sales for Roku, Hulu, Madhive, Clear Channel and Tribune Broadcasting.
“XR is redefining adtech by combining a unified creative library with omnichannel delivery and data intelligence,” said Wnuk. “I’m excited to join a visionary team that can drive transformational results for brands, agencies, publishers, and studios and deliver business value throughout the end-to-end creative and media lifecycle.”
Powered by AI and data intelligence, the XR platform delivers content to 50,000 media destinations in 140 markets and 45 languages, seamlessly unifying linear and digital advertising globally.
“Kristin’s leadership and expertise across broadcast, streaming, and digital are key to accelerating our growth and helping shine light on the value we can deliver to our customers,” added Jo Kinsella, Global President and COO at XR. “We’re excited to welcome her to our leadership team.”
In 2023, Kristin was recognized as a Cynopsis Top Women in Media Award winner and named one of Business Insider’s 12 Hottest Ad Tech Stars of 2022. She is also a member of SheRunsIt’s Executive Class Community.