Report: PC-based gaming hardware spend down
September 26, 2024
Jon Peddie Research reports that the market for global PC-based gaming hardware will be $30 billion (€26.9bn) in 2024, while PC CPU shipments overall increased a surprising 11 per cent year over year in Q1 2024. Desktop graphics add-in boards declined in unit shipments in the first half, which, due to their high average selling price (ASP), heavily influences the ASP of gaming PCs.
“The first half of the year used to be flat to down compared to the previous half-year results,” said Dr Jon Peddie. “This year might be described as behaving seasonally, and the hope is that the PC gaming hardware market will pick up in the second half, which is also the so-called normal seasonality – nothing seems normal after Covid, though.”
“Our PC gaming hardware market models are partially based on the consumers’s purchasing intent, which we call the ‘Gaming Influence Factor,’ said Ted Pollak, senior analyst of game tech. “A computer is not a gaming computer unless it is at least partially purchased for gaming. In 2024, we are seeing a shift in the purchasing intent of high-end hardware, from gaming to business and prosumer workstation use (not certified workstations but systems used primarily for 3D design applications). Part of this is based on work-at-home trends, and part is based on reduced justification for discretionary spending. We believe this trend will reverse in 2025 with more systems bought for the purpose of gaming, and increasing over the next three years.”