Telia Company hires Fürst
October 2, 2024
Telia Company has announced the appointment of Alexandra Fürst as Chief Technology and Information Officer and a member of the Group Executive Management team, effective March 31st 2025, at the latest. Fürst is currently Chief Operating Officer of Dustin Group.
Following Telia’s change programme, announced on September 4th, the Common Products & Services (CPS) unit will be renamed Technology and remain a key enabler for the company, with expertise in IT, networks and product management, allowing Telia to continue to benefit from economies of scale where relevant.
Patrik Hofbauer, Telia Company President and CEO, commented: “I’m very pleased to welcome Alexandra to Telia as our new Chief Technology and Information Officer. Over the years, she has demonstrated strong leadership in international positions and an ability to identify and act on opportunities to use new solutions and technologies to create customer value and advance business goals. Together, we will work to simplify and modernise Telia’s IT operations, innovate, and challenge ourselves to do an even better job for our customers and all our other stakeholders.”
Fürst added: “I’m excited to join Telia during this period of change, with an opportunity to contribute to delivering great customer experiences in the Nordic and Baltic regions. I look forward to working with brilliant and competent colleagues across Telia to further position the company to adopt new technologies, increase customer satisfaction, and really stand out from the competition.”
The unit name change from CPS to Technology is planned to be implemented on December 1st, when the intended organisational changes are planned to be concluded following the ongoing union negotiations. In the interim, Hein Müskens will continue as acting Head of the unit, in addition to his position as Chief Information Officer, and he will report to Fürst when she joins Telia.