C4 to livestream US Election on YouTube
November 4, 2024
Channel 4 has announced that its first overnight coverage of a US Presidential Election coverage since 1992 will be livestreamed in full on the broadcaster’s YouTube channel.
The announcement builds on Channel 4’s strategic partnership with YouTube to bring programming to digital audiences. It follows the success of the broadcaster’s Paris 2024 Paralympics coverage, which saw 1,300 hours of sport content on Channel 4 Sport’s YouTube channel, and Channel 4’s YouTube livestream of the UK General Election in July, which amassed 641,000 views.
Channel 4’s US election offering on YouTube is the latest step in the broadcaster’s digital transformation as part of its Fast Forward Strategy.
America Decides: US Election Results will air on Channel 4 and be live on Channel 4’s streaming service and YouTube channel from 10pm on November 5th.