LG launches transparent, wireless 4K TV
December 19, 2024
LG Electronics is launching of the 77-inch LG Signature OLED T, its transparent, wireless 4K OLED TV. The model will be available in the US this December, with additional markets to follow.
Unveiled at CES 2024, the LG Signature OLED T features a self-lit screen can transform from transparent to opaque screen; a unique ability that provides the OLED viewing experience while offering greater freedom in living space.
Users can switch between transparent and opaque modes at the touch of a button, unlocking unique possibilities for entertainment and space design. When in transparent mode, the OLED T offers a futuristic content experience. The screen not only creates the illusion of content floating in mid-air but also produces a mesmerising effect by ‘merging’ the on-screen visuals with the surrounding space.
LG OLED T further elevates the user experience with a suite of versatile features that optimally leverage the unique advantages of a transparent OLED screen, enhancing its distinctive value.
One standout feature is T-Objet, an Always-On-Display (AOD) mode that transforms the screen into a transparent digital canvas, ideal for showcasing artwork, videos or photos. Complementing this is T-Bar, an info-ticker that appears along the bottom edge of the screen, providing sports results, IoT device statuses, weather forecasts or song title information. The rest of the screen remains unused when T-Bar is active, presenting a clean look and a clear view of the space behind LG’s ‘virtually invisible’ display. For added convenience, T-Home offers a user-friendly interface that delivers an overview of available services, as well as quick access to apps, settings and other features.
Despite its 77-inch screen size, LG says the LG OLED T enhances the feeling of space within a room, providing a sense of openness that conventional TVs cannot. Its transparency allows it to be placed centrally without being obtrusive or positioned in front of windows without blocking natural light or views of the outdoors.
The OLED T advances innovation with LG’s proprietary Zero Connect Box, a visually lossless wireless video and audio transmission solution without latency ensuring a seamless viewing experience. By supporting 4K at 120Hz variable refresh rate, OLED T has been certified by Nvidia G-SYNC Compatible and AMD FreeSync Premium to eliminate tearing and stuttering for a dynamic gaming experience.
“LG Signature OLED T is an exceptional user-focused innovation that offers a distinctive, multi-faceted viewing experience and unprecedented spatial flexibility,” said Park Hyoung-sei, president of the LG Media Entertainment Solution Company. “LG remains at the forefront of innovation by combining its industry-leading OLED technology with unique form factors, transparent screens, wireless connectivity and more, delivering unparalleled, life-enriching advancements no other TV maker can replicate.”