Netflix out draws BBC1
January 13, 2025
Netflix was the most-watched TV service in the UK for three months last year, overtaking BBC1 for the first time.
Outranking Britain’s most popular channel may not have been permanent, but it is a significant milestone in the rivalry between traditional broadcasters and global streamers.
The BBC said it was “meaningless” to compare the entirety of Netflix with a single channel, according to Deadline, who analysed the Barb data.
The official ratings body showed that Netflix’s audience reach overtook BBC1 in September, October, and November 2024. For these three months, Netflix’s average audience reach stood at 43.2 million, compared with BBC1’s 42.3 million viewers.
BBC1 dominated the Christmas Day 2024 ratings, claiming all programmes in the Top 10 most watched.
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