Ampere Analysis has released new market data comparing the online viewing habits of US audiences with European audiences. The research reveals: US has more online video watchers, and they watch more regularly US Internet users are more likely to watch online video on a smart TV or smartphone than their European counterparts, while the reverse […]
OTT technology and service specialist NeuLion and sports and entertainment licensing company Endeavor have entered into a definitive agreement by which Endeavor will acquire NeuLion in an all-cash deal valued at approximately $250 million (€200m). Under the terms of the agreement, Endeavor will acquire each share of outstanding common stock of NeuLion for $0.84. Upon […]
Japan’s Broadcasting Satellite System Corp (B-SAT) is ordering a new satellite – BSAT 4b – from Space Systems/Loral (SS/L) that will help carry ‘Super Hi-Vision’ DTH signals at the 2020 Tokyo Olympic Games. “We are honoured to provide a second satellite to B-SAT that will help ensure high-quality distribution of the 2020 Olympic Games,” said […]
Broadcasters in Phoenix are working together to make next-generation television a reality in one of the nation’s most important over-the-air TV markets. Preparations are now underway with the first broadcast equipment suppliers who are providing equipment that will soon bring next-generation TV powered by ATSC 3.0 to the Phoenix market. The Phoenix Model Market project […]
Dubai-based pay-TV operator OSN has renewed and extended its links with Sony Pictures Networks (SPN) for transmission rights over the MENA region. SPN’s agreement sees its channels Sony Entertainment Television, Sony MAX, Sony MIX and Sony SAB TV extended to include OSN’s south-Asian Pehla bouquet – and now in HD. As part of the renewed […]
Last month Star India issued a warning to Bharti-owned Airtel Digital TV, alleging that Airtel had failed to pay subscription fees dues to Star, and warning Airtel that it would disconnect its channels within 3 weeks. The war of words between Star and Airtel continues, and have escalated. A statement from Airtel issued on March […]
TiVo has announced a new deal with Tru Optik, the audience intelligence and data-management platform built for OTT Television, that will now extend TiVo’s deterministic, linear TV viewership data to the brands, agencies, and publishers that leverage Tru Optik to build audience-based campaigns across OTT and Connected TV (CTV). As part of the agreement, TiVo’s […]
TVSquared has been chosen by Adobe Advertising Cloud to provide same-day TV analytics and optimisation insights for its clients. Currently, over 30 Advertising Cloud clients already use TVSquared to evaluate their TV buys. Now, those advertisers can leverage that data and optimise TV buys within the most widely used programmatic TV platform. The collaboration will soon include TVSquared SearchSync, […]
Amid growing industry speculation about cuts to digital advertising budgets, Zenith has found no evidence that advertisers as a whole are shifting budgets away from online advertising – in fact, its share of global advertising expenditure continues to rise rapidly. Zenith forecasts that advertisers will spend 40.2 per cent of their budgets on online advertising […]
Western European pay-TV will gain subscribers between 2017 and 2023. Although this only represents a 2.6 per cent increase, the Western Europe Pay-TV Forecasts report from Digital TV Research, estimates nearly 3 million more subs to take the total to 106 million. “Much of the pay-TV subscriber growth will come from countries with traditionally low […]