Samba TV, a provider of real-time audience based advertising and insights, and video ad serving platform SpotX, have partnered to power custom audience targeting and segmentation for video ads across web, app and connected TV environments. SpotX will become Samba TV’s primary connected TV ad server, enabling brands and advertisers to buy across its connected […]
Amazon has agreed a deal to bring Steven Soderbergh’s newest film to Prime Video customers during its exclusive first-run streaming window. Logan Lucky will hit cinemas on August 18th and is expected to be released on Prime Video during the first quarter of 2018. Additionally, Amazon has signed an exclusive two-year first-look deal with Fingerprint […]
Sky is reportedly finalising plans to launch its NOW TV on demand service in Spain in September as a test bed for its expansion into other European countries. The service is currently available in the UK, Ireland, Germany, Austria and Italy. Sky plans to offer the pay-TV service with TV series and films, among other […]
UK free-to-air digital satellite platform Freesat has reported strong growth in the twelve months to March 30th 2017, with 904,000 devices sold – an increase of 90 per cent year on year – benefiting from the continuing popularity of smart and UHD televisions. Freesat’s customer base continues to thrive with 58,000 new homes added over […]
In March of this year, Fullscreen partnered with Leflein Associates to field a quantitative national online survey and ethnographic interviews (in the greater NYC area) with Gen Z and millennial individuals. They investigated media preferences and trends, passions and values, influencer fandom, consumer journeys, and brand love –– and perhaps most significantly –– where Gen […]
The BBC has confirmed it will close its digital download service, BBC Store, after just 18 months. The service, which offered people the chance to buy and download digital copies of major BBC series or single episodes once they left iPlayer, failed to compete with streaming services offered by the likes of Netflix and Amazon. […]
The BBC is reaching a record weekly audience of 372 million around the world, a rise of 7 per cent year on year, new audience figures reveal. These figures – the Global Audience Measure (GAM) – show how many individuals the BBC reached weekly with its news and entertainment content in the year 2016/17. The […]
Jason Blasdell is taking rocket company SpaceX to court alleging that management ignored safety test protocols and that test results were falsified. SpaceX strongly deny the allegations and are defending the action which started this week in a Los Angeles court. SpaceX says that the former employee’s role in the company was terminated for being […]
Netflix show The Get Down, a musical drama exploring the birth of hip-hop and directed by Baz Luhrmann, has been axed after just one season. The show had a production cost of $120 million – the largest ever for Netflix – but metrics from Variety suggest that it was only attracting around one-fifth of the audience […]
Kazakhstan’s Information & Communications Minister, Dauren Abeyev says that the state’s public broadcasting channels – terrestrial and satellite – are not competitors to each other. BBC Monitoring has reported that the country has recently modernised the portfolio of channels. “We have modernised state media assets and launched a first Kazakh Yel Arna cinema channel, which […]