Ahead of the 2016 Olympic games, Snell Advanced Media (SAM), found that almost one in three Americans (31 per cent) would like to watch the Olympics on Netflix if it was available to them, though more than half of Americans (56 per cent) will watch at home via their live cable or satellite TV this […]
TalkTalk has reported Q1 revenues were flat year-on-year (-0.4 per cent). On-net revenues were down 2 per cent as anticipated, reflecting the smaller average on-net base in the quarter. Corporate revenue grew strongly by 7.5 per cent with continuing growth in Data (+38.5 per cent) and further growth in Carrier revenues (+40 per cent) helping […]
Videology – a software provider for converged TV and video advertising – has reported that view through rate remained the priority for UK advertisers and agencies when establishing campaign objectives. According to an analysis of all impressions run through Videology’s platform in Q2 2016, 58 per cent of UK advertisers optimised their campaigns towards view […]
The political problems in the Ukraine where Russia has taken control of the Crimea region has led to a reduction in the number of Russian-language channels operating over Ukraine. Russian channels have decreased since 2014 from 72 channels to just 14 currently. Ukrainian channels have increased from 101 to 122 channels. The data comes from […]
Kantar Media has unveiled further enhancements to its real-time ratings capabilities. The updated analytics platform includes a responsive design offering the best user experience possible, as well as new features making it even easier to interpret and analyse the data. Kantar Media’s real-time ratings technology delivers live information on audience viewing for every minute of […]
OzTAM has announced that the number of homes in its television audience measurement (TAM) panels will rise by 50 per cent. The increase will enhance OzTAM’s television audience measurement, and follows OzTAM’s extension of Nielsen’s contract to supply TAM services in Australia’s five mainland capital cities and nationally for subscription television (STV). OzTAM and Nielsen’s […]
Deezer, the on-demand digital music streaming services, has expanded its international offering by launching to all consumers in the US. Available via the iOS App Store, Google Play, the Windows Store and Deezer.com, music fans can now directly access content and features, including Deezer’s signature FLOW – a personal soundtrack that intuitively knows everything listeners […]
Netflix seriously disappointed the market with its Q2 numbers released after the market had closed on July 18th. In after-hours trading its stock price crashed down 15 per cent. Investors had been expecting net new subscriber numbers of 2.5 million, but Netflix CEO Reed Hastings reported that the OTT company had managed to add only […]
This year will see mobile devices will overtake ‘fixed devices’ to become the main platform for viewing online video, according to Zenith’s Online Video Forecasts 2016. Consumers around the world will spend an average of 19.7 minutes a day viewing online videos on their mobile devices (smartphones and tablets), compared to 16.0 minutes on fixed […]
Global OTT TV and video revenues [for 100 countries – up from 64 in the previous edition] will reach $64.78 billion (€58.7bn) in 2021; a massive increase from $4.47 billion in 2010 and $29.41 billion in 2015. From the $35.37 billion extra revenues between 2015 and 2021, Asia Pacific will contribute $12.65 billion, Western Europe […]