YouTube is in danger of being upstaged commercially by Hulu – backed by News Corporation and NBC Universal – as the video-sharing site struggles to make its massive global audience appeal to advertisers. Hulu, a video site showing only professional TV shows and movies, is forecast to draw level with Google's YouTube in US advertising […]

A consistent theme of this year's CASBAA convention was affirmation of the strong consumer base from which the Asian industry is working in late 2008. "We now have a customer-base of 300 million pay-TV connections across Asia Pacific creating a minimum annual turnover of more than $20 billion year," said Simon Twiston Davies, CEO of […]

A study exploring consumer attitudes towards pay-TV services, with particular emphasis on consumer perceptions of telcos as providers of TV services, has found that price of service and discounts are particularly important for attracting new subscribers. The Making TV Pay study marks the first survey to explore the mindset of pay-TV subscribers after the credit […]

ITV has signed up to a new product placement code of conduct, which includes an on-screen symbol signalling to viewers that a brand is being plugged. In a bid to show that broadcasters are willing to accept regulation in return for being allowed to raise revenue through product placement, TV producers’ trade body Pact has […]

The continuing costs related to the hacking of its encryption system took Premiere to its fourth consecutive quarterly loss in the third quarter. A negative EBITDA of E27.2 million in Q3 2008 compared to the positive E22m in the same quarter of last year. Increased costs on transmission, hardware and sales pushed operating costs up […]

Intelsat has reported revenue of $598.5 million and a net loss of $179.3 million for the three months ended September 30th, 2008. The company also reported EBITDA of $406.3 million. “Intelsat’s third quarter results showed strength and stability as we improved revenue by 10 percent, grew Adjusted EBITDA by 11 percent, and increased our contract […]

Motorola is accelerating the delivery of personalised media experiences through a collaboration with BlackArrow, the independent provider of multiplatform ad-management systems. The companies are working together to deliver a powerful, SCTE 130-compliant addressable advertising solution that enables advertisers and content providers to exert exacting control over ad placement and generate revenue through additional advertising opportunities. […]

BBC Future Media & Technology director Erik Huggers and chief operating officer Kerstin Mogull are shuffling personell, in what looks like further multimedia integration and a response to BBC.co.uk overspending. Anthony Rose, who was brought in from KaZaA last year as head of media technology, becomes controller of the Vision & Online Media Group. User […]

From David Del Valle in Madrid Spain is to inject another E6 million into a new media campaign during Christmas to raise public awareness of the advantages of DTT with view to the forthcoming analogue switch-off in 2010. In 2009, the Administration will allocate a E75 million budget for the development of DTT which is […]

Discovery has taken BSkyB to the High Court over a disagreement about the companies’ advertising sales contract.Sky Media has sold advertising for Discovery’s TV channels since 2006. The current deal expires at the end of 2009. It is understood that the dispute centres on a clause that allows Sky Media to cap the amount of […]