Advanced Television

Connected TV

Canada: XITE adds 7 channels on Samsung TV Plus

XITE, the music video platform, has launched seven additional channels on Samsung TV Plus in Canada. Following the successful debut of nine new channels on Samsung TV Plus in the US last autumn, XITE will bring its range of music content to Canadian audiences. With the introduction of these new channels, XITE’s offering on Samsung […]

March 5, 2024

tvScientific raises $9.4m in convertible note funding

tvScientific, the performance advertising platform for connected TV (CTV), has announced that the company had raised $9.4 million (€8.6m) in a convertible note funding round that included new investors S4S Ventures, BDMI, and Progress Ventures joining investors including NBCU/Comcast, Norwest Capital Partners, Aperiam Ventures and Hearst Ventures. With tvScientific, advertisers can buy and execute performance […]

February 29, 2024

FreeWheel partners with Direct Digital Holdings

Direct Digital Holdings, an advertising and marketing technology platform operating through its companies Colossus Media, Huddled Masses and Orange 142, has announced a partnership with FreeWheel, the technology platform for the television advertising industry. The agreement builds on Direct Digital Holdings’ buy- and sell-side relationship with Beeswax, FreeWheel’s programmatic buying platform.This deal will allow the […]

February 28, 2024

Ateme transcoders integrate Verance Aspect Watermarking

Ateme, a specialist in video compression, delivery and streaming solutions with innovation at its core, and Verance, a watermarking platform that powers broadband features on broadcast television, have announced they have integrated Verance Aspect Watermarking within the audio chain of the Ateme TITAN transcoders. This integration enables wide distribution of NextGen Broadcast interactive experiences, offering […]

February 27, 2024

Research: Transparency biggest obstacle in CTV advertising

Amid fast-growing interest and investment in Connected TV (CTV) across the UK and Europe, a report, The Power and Potential of CTV in Europe, reveals that CTV advertising still suffers from a lack of transparency and need for quality verification. Only 30 per cent of advertisers and publishers have full transparency into where ad placements […]

February 22, 2024

Vevo partners with PubMatic

PubMatic, the independent technology company delivering a digital advertising supply chain, has announced a partnership with Vevo, the music video network. The collaboration aims to fuel an accelerated phase of programmatic CTV growth for Vevo. Vevo’s global network spans more than 800,000 videos, boasting a total monthly average of 25 billion views. Partnering with PubMatic […]

February 21, 2024

Walmart acquires VIZIO for $2.3bn

US supermarket giant Walmart has agreed a deal to acquire smart TV company VIZIO in a deal worth $2.3 billion (€2.13bn). Walmart said the acquisition of VIZIO and its SmartCast Operating System (OS) would enable it “to connect with and serve its customers in new ways including innovative television and in-home entertainment and media experiences. […]

February 20, 2024

Roku passes 80m active accounts; Challenges ahead

Roku has reported more than 80 million active accounts and counting as consumers continue to move to TV streaming. Viewer engagement on Roku is also at a record high; for the first time, more than 100 billion hours were streamed on the platform in 2023, averaging a record of 4.1 hours per day per account […]

February 16, 2024

Mercury Studios’ GIGS channel on Samsung TV Plus

Universal Music Group’s (UMG) Mercury Studios and Samsung TV Plus, Samsung’s free ad-supported streaming TV service, have announced the launch of GIGS, a new FAST channel exclusive to Samsung users in the UK. The channel will feature live performances and documentaries from across UMG’s audio-visual catalogue from artists including The Cure, Def Leppard, The Police […]

February 15, 2024

Truespeed secures Sky Stream, Netflix deal

Southwest England full-fibre broadband provider Truespeed is launching a partnership with Sky to offer Sky TV and Netflix to its customers. Truespeed customers will be able to subscribe to a Sky Stream package that offers both Sky Entertainment and Netflix in one combined package.  The offer will start from £23 (€27) per month, for 18 […]

February 7, 2024