Advanced Television

Connected TV

Report: Advertisers flocking to streaming

Audiences’ viewing habits are constantly changing as new CTV platforms and services emerge, and existing ones evolve. While the key players have generally remained the same, the first half of this year brought a noticeable shift in CTV platform rankings in terms of impression share. Consistent with the back half of last year, nearly 40 […]

September 8, 2023

France: AVoD, FAST revenues tripled in 2022

The French AVoD and Fast TV market generated a total of €15 million in 2022, tripling its share compared to 2021. According to a joint study by Médiamétrie and NPA Conseil, the 2023 revenues should be between €8 -€8.5 million, if the market remains stable.  The domestic French market is comprised of 292 FAST TV […]

September 4, 2023From Pascale Paoli-Lebailly in Paris

Pluto TV on Philips Smart TVs

Pluto TV, the free streaming television service, and TP Vision, the company responsible for the production, marketing and sales of Philips branded TVs, have announced a new partnership to launch Pluto TV’s FAST service on the Philips Smart TV platform across Europe and Latin America. The deal spans more than 25 territories across Europe and […]

September 4, 2023

LG to enable cross-brand appliance connectivity

LG Electronics (LG) is set to present its first commercial implementation of the Home Connectivity Alliance’s HCA Specification 1.0, enabling cross-brand appliance connectivity through the LG ThinQ smart home platform. By the end of this year, consumers will be able to control appliances from other brands, such as Samsung and Vestel with the ThinQ app, […]

August 29, 2023

Amazon Luna on LG TVs

LG Electronics and Amazon Luna have partnered to bring the cloud gaming service to LG’s 2021-2023 Smart TV models in the UK. LG Smart TV owners can now access a range of games on Luna directly from the Home Screen Game Card on 2023 LG Smart TVs or by downloading the Luna app from the […]

August 24, 2023

Starfield landing on Samsung Gaming Hub

Bethesda Game Studios’ open-world space adventure Starfield will be available through the Samsung Gaming Hub with an Xbox Game Pass subscription on September 6th. Samsung Gaming Hub gives gamers a new way to discover and instantly stream cloud games from top gaming partners on supported 2023 TVs and monitors with no console required, including the […]

August 24, 2023

Basis Technologies integrates with FreeWheel

Basis Technologies, a provider of programmatic advertising and media automation solutions, has announced an integration with FreeWheel that will give advertisers direct access to connected television advertising inventory. Per this integration, FreeWheel, the technology platform for the television advertising industry, will enable Basis platform users to access programmatic guaranteed buying capabilities on premium video inventory […]

August 23, 2023

Amagi Report: Brazil, Mexico outpace US in CTV adoption

Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), has announced that the eighth edition of its Quarterly Global FAST Report revealed a surge in CTV adoption rates across Brazil and Mexico, indicating a 94 per cent growth in CTV penetration in Brazil and a closely following 93 per cent […]

August 17, 2023

Sharp launching smart TVs powered by TiVo

TiVo, the company that brings entertainment together and a wholly-owned subsidiary of Xperi, and Sharp have announced today that Sharp will launch smart TVs Powered by TiVo as part of a multi-year, multi-million-unit agreement. The first TVs are expected to ship in 2024 starting in Europe. Sharp’s new line of smart TVs integrated with TiVo’s […]

August 10, 2023

AdImpact, Inscape partnership

Ad intelligence Software-as-a-Service company AdImpact has agreed a multi-year deal with Inscape, a provider of currency-grade ACR data and the technology division of Vizio Holding Corp. The agreement will combine AdImpact’s advertising intelligence capabilities and proprietary ad catalogue with Inscape’s industry leading ACR data and nationally representative panel (NRP), empowering AdImpact to provide a comprehensive […]

August 10, 2023