Residents in the US city of Atlanta are to benefit from enhanced broadcast video as five television stations band together to launch NEXTGEN TV, using the digital television standard ATSC 3.0. Atlanta – the seventh-ranked media market in the US – will now get the most out of live news, events, and sports programming, as […]
The HbbTV Association, a global initiative dedicated to providing open standards for advanced interactive TV services through broadcast and broadband networks to connected TV sets and set-top boxes, has published the second phase of its solution for Targeted Advertising (TA). This enables substitution of broadcast adverts with targeted adverts in situations where the broadcast TV […]
Residents in the US’s Central Valley are to benefit from enhanced broadcast video as six Sacramento television stations band together to launch NEXTGEN TV, using the digital television standard ATSC 3.0. “We’re proud to partner with our fellow broadcasters to prepare the Sacramento market for the next generation of TV viewing. With NEXTGEN TV, viewers […]
Television viewers in Charlotte, NC, are to benefit from enhanced broadcast video as five local TV stations band together to launch NEXTGEN TV, using the digital television standard ATSC 3.0. “Watching in NEXTGEN TV immerses the viewer in stunning video with brilliant colour, sharper images, and deeper contrast, making them feel like they’re part of […]
An expanded number of central Florida viewers will get a taste of the future as eight Orlando TV stations band together to launch NEXTGEN TV. Delivering more expansive audio and video options, as well as other new capabilities, NEXTGEN TV enables TV stations to better personalise their broadcasts with information and interactive features, making the […]
An expansive collaborative effort is now underway to launch NEXTGEN TV service in the US capital, with the academic resources and technical prowess of Howard University’s WHUT serving as the host station for ATSC 3.0 broadcasts for five local affiliate stations of national broadcast networks. Following extensive engineering and operational planning and installation of a […]
The Single Frequency Network (SFN) capability of next-generation television can help TV broadcasters greatly enhance robust reception of broadcast TV signals, according to a report on the latest field trials of SFN technology recently completed as part of Phoenix Model Market testing. “Since last summer, we’ve been testing out various configurations with another NEXTGEN TV […]
Noting that NEXTGEN TV is expected to reach 70 per cent of all US residents by the end of 2021, and to help unlock this emerging growth opportunity for TV and STB manufacturers, OTT and Hybrid TV software solutions provider Vewd has confirmed the availability of an ATSC 3.0 middleware integration option for Vewd OS, […]
The HbbTV Association, a global initiative dedicated to providing open standards for advanced interactive TV services. has announced the simultaneous release of the 2021-1 version of the HbbTV Conformance Test Suite and the Test Assertions Repository (TAR). The new version is called v2021-1; it is the first major release of the Test Suite in 2021. […]
Android TV has rolled out homescreen updates to its interface for UK viewers on connected TV platform Freeview Play models designed to make it easier for viewers to explore the full range of content available and discover new favourites. A new Discover tab features personalised recommendations based on viewing history and interests, alongside what’s trending […]