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YouTube removes 30,000 vaccine misinformation clips

YouTube has removed more than 30,000 misleading Covid-19 vaccination videos in the past five months. A YouTube spokesperson told the BBC that the videos contradicted vaccine information from the World Health Organization (WHO) or health authorities such as the NHS. In October 2020, YouTube banned vaccine misinformation in a bid to clamp down on attempts […]

March 15, 2021

YouTube: “Viewers leaving behind traditional primetime”

In December 2020, over 120 million people in the US streamed YouTube to their TV screens, according to a blog post from Neal Mohan, Chief Product Officer at YouTube. Furthermore, eMarketer projects that more than 106 million US households will watch streaming content in 2021, eclipsing pay-TV. “Viewers are leaving behind traditional primetime, and we’re […]

March 11, 2021

YouTube: “Trump ban not permanent”

Susan Wojcicki, YouTube’s chief executive, has said the video-sharing platform may lift Donald Trump’s suspension, if the threat of “real-world violence” decreases. Wojcicki said the Google-owned company will look at government warnings and violent rhetoric to determine when it’s safe to lift the suspension. Trump’s YouTube account has been suspended following the Capitol Hill riot […]

March 5, 2021

Universal pulls music from Triller

Universal Music has removed all of its tracks from video sharing app Triller after alleging payments are being withheld to its artists. Triller, a TikTok rival, allows users to create and share short videos, often set to music. The move means that songs from global superstars including Rihanna, Billie Eilish, Taylor Swift, Lady Gaga, Lana […]

February 5, 2021

Netgem: Xmas TV viewing up 27% from 2019

In a Christmas period like no other, Netgem, the end-to-end TV service for the UK’s growing ‘Altnets’ and challenger ISPs, reveals the busiest ever Christmas season on record, with a 27 per cent year-on-year increase in TV viewing compared to Christmas  2019. This is across Freeview live and on demand as well as additional services […]

January 22, 2021

YouTube suspends Trump channel

YouTube is the latest social network to suspend US President Donald Trump, joining the likes of Twitter, Facebook and Instagram. The Google-owned video sharing service has prevented Trump’s account from uploading any new content or live-streaming for a minimum of seven days, and has said it could extend the period. “After review, and in light […]

January 13, 2021

EFL anti-piracy campaign

The EFL, which administers the second, third and fourth tiers of professional football in England, alongside all 72 of its member Clubs, has launched a campaign aimed at discouraging the illegal streaming of fixtures, warning that doing so will take vital revenue away from Clubs. The outbreak of Covid-19 and subsequent behind-closed-doors matches mean that […]

November 23, 2020By Colin Mann

Is social video the future of retail marketing?

Superdrug, the UK’s second largest health and beauty retailer, has invested heavily in its digital strategy, moving many aspects of its marketing to digital channels during 2020. This has included a digital version of the company’s Dare magazine and daily content across its social media channels. Its latest initiative though is a new YouTube channel […]

November 20, 2020by Angharad Rhiannon

Research: Lockdown Brits becoming more creative

Everyday creativity is on the rise as the UK is finding more time to pursue new hobbies with 55 per cent of people now more creative with their time than they were before lockdown, and at unexpected times of the day thanks to the increase in working from home and a shift in work/life balance. […]

November 11, 2020

Ofcom publishes video-sharing platform guidance

UK comms regulator Ofcom has published a guide to the new regulatory requirements for UK-based video-sharing platforms (VSPs) – online video service where users can upload and share videos. They allow users to engage with a wide range of content and social features. Under the new regulations, VSPs must have appropriate measures in place to […]

October 21, 2020By Colin Mann