The European Commission has reached an agreement on new copyright rules, including the controversial Article 13 requiring internet platfroms to obtain authorisation from rights holders at the point of posting. The EC stressed its objective is to “reinforce the position of creators and right holders,” in getting properly remunerated for the online use of their […]
Market research firm Kids Insights, who conduct regular surveys into the attitudes and preferences of children and tweens, has published its latest trend predictions for the next 12 months. The Future Forecast report, which is based on Kids Insights’ surveying more than
YouTube Enthusiasts have an inherent affection for the YouTube platform but that doesn’t mean they exclusively desire only digital-based, snackable, UGC content, according to a VAB study. In fact, YouTube Enthusiasts are video addicts that are highly engaged with content across platforms including long-form, professionally-produced episodic programming from ad-supported TV. When thinking about these viewers, […]
YouTube videos that feature dangerous or emotionally distressing pranks have been banned from the video-sharing platform. The move comes in response to so-called “challenges” that have sometimes resulted in death or injury – with the latest trend that has seemingly spawned the action seeing challengers attempt to complete every day tasks whilst completely blindfolded, inspired […]
Fashion designer Victoria Beckham has announced she is launching her own YouTube channel. The former Spice Girl – and wife of retired footballer David Beckham – said the channel will offer beauty tutorials, styling tips and more. In a video posted on Twitter, Beckham said: “I am starting my own YouTube channel, that will be […]
The average UK viewer now watches nearly 5 hours of TV and other video a day, according to The Age of Television study conducted by research and strategy consultancy MTM and commissioned by Thinkbox. The study of the UK’s viewing habits has found that, whenever viewers watch content, they are doing so to satisfy one […]
Reuters, the multimedia news provider, is further expanding its content offering to Reuters News Agency customers through a partnership with Newsflare, a provider of eyewitness and trending video. The Newsflare partnership brings media customers access to breaking news and trending videos shot by the public around the world. Justine Flatley, Product Manager for Content Partnerships, Reuters, said: “The […]
Unilad – owned by Bentley Harrington which went into administration earlier this month – has been bought by rival LADbible. The two companies thrive on the social media scene by sharing viral videos and extraordinary news stories. The sale of Bentley Harrington safeguards the jobs of over 200 people working for the business. Bentley Harrington […]
To address rising competition in the advertising market, Google-owned YouTube is diversifying its business model by rebranding and expanding its YouTube Premium subscription service and other measures to raise revenue, while maintaining the company’s position as the world’s leading online video platform. The current markets for YouTube Premium, excluding the music-only tier, are expected to […]
According to Cisco’s global report on video streaming, 76 per cent of mobile traffic will be video by 2019 and Smart Insight says that more video is uploaded in 30 days than all the video created by major US broadcast networks in the past 30 years. “Can telcos monetise it?” asks Janne Neuvonen, CEO of […]