Nielsen and Syncbak have announced the successful completion of a technical trial aimed at capturing and measuring viewing of television content on mobile devices using Syncbak technology. The trial verified that broadcasters can obtain measureable online and mobile viewing using Syncbak technology. In collaboration with CBS, which is a strategic investor of Syncbak, Nielsen conducted […]
Amazon and Viacom have revealed a multi-year licensing agreement that will see Prime Instant Video adding thousands of episodes from Nickelodeon, Nick Jr, MTV and Comedy Central – including a collection of subscription TV shows customers not found elsewhere like Dora the Explorer, Go, Diego, Go!, Blue’s Clues and The Backyardigans, all available to Kindle […]
The majority of mobile TV viewing occasions – 82 per cent of tablet and 64 per cent of smartphone – occurs in the home, according to a study by market research firm Chadwick Martin Bailey. Additionally, the primary driver for consumers watching video on mobile devices is convenience – not to avoid advertising. The study […]
The BBC Trust has said that iPlayer updates do not prioritise iOS. In a document published online, the Trust said that it found no evidence to suggest iOS had been “unfairly favoured”. The watchdog was investigating a complaint suggesting that certain features were implemented on the iPhone operating system before Android – primarily the ability […]
Apple’s CEO Tim Cook has claimed Google Glass has no mass appeal – but also hinted that Apple might be looking to get into wearable technology. Cook told Allthingsd’s D11 Conference that Glass is unlikely to appeal to the mass market. “There are some positives in the product. It’s probably likely to appeal to certain […]
Stuart Murphy, Director of Sky’s entertainment channels, has revealed viewing figures for the broadcaster’s major entertainment shows during April, which show significant consumption other than at the time of live broadcast. Writing in the Sky Views blog, Murphy says that what is great is the number of people who are watching their favourite shows at […]
American mobile video watchers are almost twice as likely to watch videos shared by friends as they are via web search, according to a survey conducted by Harris Interactive on behalf of web TV content sharing site Telly. The study – conducted online in April among over 2,000 US adults – reveals that 78 million […]
M-GO, the digital entertainment service joint venture between DreamWorks Animation and Technicolor, has released insight into the streaming habits of US consumers which it says for the first time highlights the differences in streaming behaviour across gender lines, with women leading their male counterparts in certain metrics. The findings are the result of a recent […]
InMobi, the mobile advertising network, has published its first global report into multi-screen viewing behavior. The study surveyed 15,000 mobile web users across 14 markets and provides insight into the ways in which consumers engage with content across multiple screens. The report uncovers that mobile now ranks first in media consumption among mobile web users, […]
Shazam, the media engagement company, has launched a redesign of its app for iPad, including a new discovery home screen, an improved layout for tag results for both TV and music, and a new way to browse what friends have been watching and listening to. The updated app also launches a new Auto-Tagging feature that […]