Advanced Television

Consumer Behaviour

Forecast: Social video 20% of total digital video time

The UK’s lockdown measures due to coronavirus are having a measurable impact on the amount of time people are spending with digital and traditional media. In its latest time spent forecast, eMarketer found TV, digital video and social media are benefiting greatly as people spend time at home. Total media time is forecast increase by […]

April 23, 2020

Survey: Young adults online video consumption rockets

GenZ (18-24 year olds) and Millennials (25-34 year olds) are feeling the impact of the coronavirus pandemic more severely than any other generation. That’s according to the third wave of Kantar’s Covid-19 Barometer, a global study of how Covid-19 is influencing people’s attitudes, behaviours and expectations across more than 50 markets. Although overall concern levels […]

April 23, 2020

Australia: Online overtakes TV as main news source

The Internet has overtaken TV as the main place Australians turn for their news, according to findings from Roy Morgan Research, which suggest that 12.7 million Australians (60.6 per cent, up 2.8ppts from 57.8 per cent in mid-2018) now use the Internet including: social media – 37.6 per cent; news or newspaper websites or apps […]

April 22, 2020

Analysis: Pandemic to boost Netflix subs

With Netflix about to unveil its all-important quarterly results amid expectations that the ongoing pandemic will boost subscriptions, analyst firm Futuresource Consulting has reflected on 2019 as being Netflix’s best ever year for net subscriber additions (net adds), highlighting countries which are showing significant momentum as well as looking at factors that may see a […]

April 21, 2020

Ofcom updates Covid-19 news and information research

UK comms regulator Ofcom has published its latest weekly research on how people are receiving and acting on news and information during the current Coronavirus pandemic. The report summarises the findings from week three of the ‘lockdown’, including how people’s experiences and behaviour has changed since the previous weeks. It shows, among other things, that: […]

April 21, 2020By Colin Mann

Analyst: Covid-19 not slowing 5G deployments

Despite resulting in revenue pressures from slowing sales and consumer demand for new products, many major carriers say they still have the cash flow to move ahead with 5G deployments, says data and analytics company GlobalData. “No one can say for sure what impact the Covid-19 pandemic will have on the progress of 5G globally, […]

April 20, 2020By Colin Mann

Analyst: Quibi slow uptake “disappoints”

Following the recent news that short-form, mobile-first video app Quibi has dropped out of the top 40 list of free apps on Apple’s US app store after just a week, Danyaal Rashid, Thematic Analyst at data and analytics company GlobalData, has shared some thoughts on the challenge Covid-19 poses to Quibi. “Quibi appeared to be […]

April 20, 2020

Analyst: W Europe pay-TV subs to fall below 100m

Western Europe’s pay TV subscriber total will slip below 100 million by 2025, according to analyst firm Digital TV Research. However, this is no US steep decline as subscriber numbers will drop by only 2.67 million between 2019 and 2025. The number of Western European pay-TV subscribers will fall

April 20, 2020

Study: US users stream 8hrs a day in lockdown

The time that Americans have spent streaming has gone through the roof since the start of Covid-19, according to new research conducted by OnePoll on behalf of AVoD service Tubi. A study of 2,000 Americans with access to a streaming service found the average person is now streaming eight hours of content per day and […]

April 17, 2020

Survey: Potential Peacock users gravitate to free tier

TV Time has released a study examining consumer awareness of and interest in subscribing to Peacock. The VoD service from NBCUniversal preview launched in the US this week, ahead of its full launch on July 15th. The findings are based on 4,185 respondents who are active users of the TV Time app in the US. […]

April 16, 2020