The number of households worldwide which pay for streaming video services such as Netflix and Amazon Video has now broken through the 250 million mark, according to the latest research from Strategy Analytics’ TV and Media Strategies service. The report, Home Video and OTT Video Forecast – Global, predicts that the number of homes paying […]
SpotX, the video advertising and monetisation platform for media owners, has unveiled an infographic forecasting the growth of the connected TV advertising opportunity in Europe. The visual representation of research commissioned by SpotX, shows the growth of advertising on connected TV, defined as content served to the TV screen via the open internet through devices including smart […]
The smart speaker market took a giant step towards mainstream acceptance in Q4 2017 as aggressive discounting tactics and a wider choice of models, price points and country availability resulted in millions of first time buyers, reports Strategy Analytics. Full year shipments hit 32 million units, up over 300 per cent year-on-year, with Google and […]
As operators take a more comprehensive approach to TV Everywhere, or TVE services, mirroring their set-top-box-based offers, the next phase of change involves voice-activated features, single sign-on and new European Union legislation that brings borderless access to online content services across the EU member states. Content line-ups and
Findings from The Best Bundle: Consumer Preferences in a Peak TV World from Hub Entertainment Research point to increasing consumer frustration with the rapid expansion of TV viewing options. Highlights from the study
According to the latest findings from the Mobile Video Index (MVI) from mobile video traffic management solutions specialist Openwave Mobility, while YouTube remains the most popular for mobile video, Facebook is rapidly closing the gap in some markets – and has even overtaken YouTube in others. This is the second edition
The BBC’s coverage of the Pyeongchang 2018 Olympic Winter Games was streamed 22.2 million times across BBC Sport and BBC iPlayer, smashing the previous record of 6.2 million streams for the Sochi 2014 Games. BBC TV coverage attracted an overall audience of 33.2 million with a peak of 4.1 million on February 17th for Yarnold […]
Pay-TV in Spain is significantly increasing its revenue share well ahead of FTA. In the third quarter of the year, pay-TV made €523.1 million, up 14 per cent on the same period last year, according to the CNMC. Meanwhile, FTA TV’s revenues amounted to €371.4 million, up just 3.6 per cent. Most of the pay-TV […]
Research from marketing science academic Professor Karen Nelson-Field has uncovered new insights into how and why video advertising works for brands when viewed on mobile devices. The ‘mobile edition’ of Professor Nelson-Field’s ongoing
The Australian creative industries’ fight against piracy has claimed a significant victory, with new, previously unreleased research showing that court-ordered site blocks, year-on-year, led to a 25 per cent reduction in piracy overall and a 53 per cent reduction in use of the online pirate sites subject to a blocking order. Incopro’s Australian Site-Blocking Efficacy […]