Consumer research firm Parks Associates and entertainment technology think tank Entertainment Technology Center (ETC) have released a new study suggesting that content owners should offer more free content on mobile devices in order to aggressively promote movies and programming on traditional media. They say free content is essential to prime the pump for future premium […]
The global IPTV industry is rapidly expanding with the rising penetration of broadband in households all over the world, says “Global IPTV: Market Analysis and Forecast to 2011”, a comprehensive market research report by RNCOS, a market research company. The report has found that the global IPTV market is currently dominated by Europe but it […]
Researcher Datamonitor expects the global broadcast market to experience significant revenue growth from $284.1 billion in 2007 to $326.2 billion by 2010. However, it is expected that growth will only be secured through revenue diversification from value-add and bundled services including Internet service provision, HD content, on-demand solutions, interactive applications and multi-platform distribution.Consumers are faced […]
Microsoft has released the results of a survey that found teenagers are less likely to illegally download content from the Internet when they know the laws for downloading and sharing content online. About half of those teens, however, said they were not familiar with these laws, and only 11 per cent of them clearly understood […]
New multimedia platforms in the US will capture $12.6 billion in advertising revenue by 2012, according to Parks Associates’ report New Advertising Platforms and Technologies. Broadband multimedia advertising will account for more than $6.6 billion of that total. Mobile infotainment services follow closely with more than $5 billion, and non-linear TV services like video-on-demand (VoD) […]
The Mobile Entertainment Forum (MEF) has published a report that takes an in-depth look into the impact of ad-funded mobile entertainment (AFME) on the on-portal mobile entertainment market in the UK. Rimma Perelmuter, MEF Executive Director commented: “There are approximately 3 billion mobile subscribers around the world. Being able to provide them with content for […]
ComScore have released December 2007 data from its Video Metrix service. The report revealed that US Internet users watched more than 10 billion videos online during the month, representing the single heaviest month for online video consumption since comScore initiated its tracking service. Top-ranked video property Google Sites saw substantial growth and extended its video […]
The worldwide DTT (Digital Terrestrial Television) receiver market will grow from 65 million units in 2007 to more than 350 million units in 2013, representing a compound annual growth rate of 32 per cent. Approximately 85 per cent of 2007's units support digital television and digital set-top box markets, while 15 per cent comprises other […]
There is major confusion among US consumers about the looming transition to digital television (DTV), according to a new survey from Consumer Reports National Research Center. Seventy four per cent of respondents who said they were aware of the upcoming transition had serious misconceptions of its impact. The survey also found that 36 per cent […]
Following record sales figures for DAB digital radio sets in Q4, 2007, Rajar (Radio Joint Audience Research) has reported that more and more UK listeners are tuning in to DAB digital broadcasts. Rajar Q4 data shows that DAB digital radio is the digital platform of choice for the majority of the UK listening audience. For […]