Findings from Leichtman Research Group (LRG) indicate that the largest pay-TV providers in the US – representing about 95 per cent of the market – lost about 305,000 net video subscribers in Q1 2018, compared to a pro forma loss of about 515,000 subscribers in Q1 2017. The top pay-TV providers now account for about […]
According to data compiled by UK insurance broker Swinton Business in its Industry Trends Report, the UK television programming and broadcasting sector has grown by 82 per cent in less than a decade. Significant diversification powered by the private sector has resulted in the UK becoming the second biggest TV exporter in the world. The […]
UK communications regulator Ofcom has published its annual report on pricing trends for residential phone, broadband and TV services in the UK. It research has found that: Most consumers are getting value from their phone and broadband services. Data use over both home-broadband and mobile connections is growing by around 45 per cent a year. […]
HbbTV technology has opened the door for Internet video ads on TV. Since its arrival, classic video ad blocks are no longer the only way to show viewers ads. Space for this form of advertising is now growing rapidly and has reached beyond the borders of the Czech Republic. Red button technology, otherwise known as […]
Analyst firm Digital TV Research forecasts that Netflix will have 201 million streaming subscribers by 2023, up by 82 per cent from 111 million at end-2017. About 28 million subscribers will be added in 2018 – making it the largest growth year ever. Lower growth is expected after 2018, according to the Netflix Forecasts report. […]
Research from The Diffusion Group (TDG) finds that Amazon Prime Channels accounts for more than half of all direct-to-consumer (DTC) subscriptions in the US. Its dominance is especially prominent among premium DTC apps including HBO, Showtime, and Starz. More than half of HBO DTC subscribers used Amazon Prime Channels to purchase their service. Rates are […]
Research by media agency MediaCom and technology company ViewersLogic shows that viewers are much more likely to follow up on a TV advert when simultaneously using their phone or tablet – dispelling one of advertising’s biggest myths that using another device would detract attention away from an advert. ‘Second screening’ – the act of watching […]
UK hybrid digital TV platform YouView has revealed data on how the nation is watching its favourite TV programmes, with analysis suggesting that the vast majority of viewers watch the first episode of a programme on live TV, but then tend to shift towards viewing in a combination of ways. The platform backhauls 370 million […]
As subscriber growth hits the brakes, telecom service providers are increasingly turning their attention to providing the best customer experience to minimise churn. Research by IHS Markit finds that 75 per cent of service provider respondents say that enhancing customer experience is their top digital transformation project, followed by automation (44 per cent) and cloudification […]
According to market-foresight advisory firm ABI Research, the growth of subscription OTT services has been driving the changing trends in the pay-TV landscape. OTT video services have attracted hundreds of millions of subscribers worldwide, causing pressure on traditional pay-TV operators. This OTT growth trend is expected to continue, reaching a subscriber base of 400 million […]