Advanced Television

Research

CTA: Tech industry revenue to reach $351bn in 2018

Excitement about emerging technologies and the resilience of historically leading categories will drive the US consumer technology industry to a record-breaking $351 billion in retail revenues ($266 billion wholesale) in 2018 – 3.9 per cent higher than 2017, according to research from the Consumer Technology Association (CTA). The latest edition of CTA’s semi-annual industry report, […]

January 10, 2018

Netflix twice as many UK subs as Amazon

The Broadcasters’ Audience Research Board (BARB) has published a white paper revealing Netflix has almost twice the number of subscribers than Amazon Prime Video in the UK. Netflix boasts 7.5 million subscribers in the UK, whilst Amazon Prime Video has just 3.8 million. The report, entitled The SVOD Report: Charting The Growth In SVOD Services […]

January 9, 2018

TiVo: 20% of time spent consuming video

According to findings from entertainment technology and audience insights specialist TiVo, the average global viewer spends 4.4 hours each day watching video. Coupled with the global average of 28 minutes spent each day searching for content to watch, that is nearly five hours per day of video engagement, which amounts to 20 per cent of […]

January 9, 2018

US: 74% use Connected TV daily

YuMe, a partner for video advertising leadership and innovation, has published a study commissioned with Nielsen on US consumers’ connected device ownership and use and the implications for advertisers. “We believe Connected TV

January 9, 2018

UK consumers: “Broadband ads dishonest and misleading”

Research by broadband comparison website Broadband Genie has discovered over two thirds (62 per cent) of the public do not feel broadband advertising is honest; while 30 per cent believe they have been misled by it. Speed was identified as the area where most (74 per cent) felt misled. Current rules allow broadband providers to […]

January 9, 2018

News still a key TV genre in India

For most markets it is ‘general entertainment’ that dominates viewing, and this is certainly the case in India. However, in the latest data from the country’s audience measurement system (Broadcast Audience Research Council, BARC), the surprising statistic is the strength of the appetite for ‘News’ amongst the more conventional genres. ‘News’ is the third-largest genre, […]

January 9, 2018By Chris Forrester

Analyst: Sports packages drive subscription choice

Research from Ampere Analysis has identified a large and affluent group of sports fans who can, and do pay, a significant premium to watch their favourite teams and competitions. The sports package consumers have on their TV subscription has the potential to be either a deal maker or a deal breaker. In the UK, just […]

January 8, 2018

Africa to add 17.4m pay-TV subs

The number of pay-TV subscribers in Sub-Saharan Africa will increase by 74 per cent between 2017 and 2023 to reach 40.89 million. However, the Sub-Saharan Africa Pay-TV Forecasts report from Digital TV Research estimates that subscriber growth will outstrip revenue progress. Pay-TV revenues will climb by 41 per cent to $6.64 billion (€5.52bn) by 2023, […]

January 8, 2018

Record AR/VR investment in 2017

AR/VR investment records were broken last year as startups raised over $3 billion across 28 AR/VR categories (over $1.5 billion in Q4 2017). Perhaps the most surprising thing,

January 8, 2018

Boxsets boost for iPlayer

A Christmas treat of box-sets has helped BBC iPlayer achieve its best week on record. Viewers spent more time and streamed more programmes on BBC iPlayer than in any previous week. Christmas week (Monday December 25th to Sunday December 31st) was BBC iPlayer’s best-ever week, both for requests (69.2 million) and for weekly hours (25.6 […]

January 8, 2018