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Research

Facebook video ads must be short and on point

Following the news that Facebook will launch video ads into people’s news feeds in July, visual classification company WeSEE conducted a poll to see what users thought of these plans. Findings include: – 68 per cent of people say that receiving irrelevant video ads on Facebook would make them inclined to use Facebook less. – […]

May 17, 2013

Over 3,000 on-demand services in Europe

The European Audiovisual Observatory has just taken stock of on-demand audiovisual services and has published the data in the MAVISE database – which has now been expanded to cover on-demand audiovisual services in Europe. In May 2013, the database identified 3,087 on-demand audiovisual services: catch-up TV services, newspapers’ video services and various kinds of VoD […]

May 16, 2013

Tablet growth fuels rise of four-screen household

Data from Kantar Media reveals that nearly one-quarter of the GB population (23 per cent) has access to four screens at home (TV, computer, smartphone and tablet) compared to only 11 per cent six months ago. As the range of media devices in the home grows, consumers are selecting their device according to the occasion. […]

May 16, 2013

Multiscreen video via residential gateways a growing trend

Market research firm Infonetics Research has released excerpts from its latest Residential Gateway Strategies: Global Service Provider Survey. “Operators continue to morph their fixed broadband network strategies to focus not only on the size of the connection to the subscriber, but also on the services and revenue these broadband connections can deliver. Residential gateways are […]

May 16, 2013

15% of Sky customers interested in BT sports channels

Within a week of BT announcing plans to offer free sports channels, including live Premier League football games to its broadband customers, 15 per cent of Sky’s TV and broadband customers say they are interested in receiving them, according to a nationwide survey by Usurv. Six per cent of existing Sky TV customers revealed they […]

May 15, 2013

Spain spurns pay-TV

Pay-TV business in Spain is not going well. In the first quarter of the year the pay-TV market lost 98,000 subscribers as a whole with the financial crisis, higher taxes and less money in consumers’ hands being the main reasons behind the sharp fall. The leading pay-TV operator Canal Plus lost 28,000 subs to 1.69 […]

May 15, 2013From David Del Valle in Madrid

Mobile TV and video viewers to top 2bn

Recent findings from Juniper Research suggest that by 2017, 2 billion mobile and tablet users will watch TV and video on their devices. This is attributed to the growing popularity of short and easily shared video clips, and the increased global uptake of connected devices with faster processors and better displays. The Mobile/Tablet TV & […]

May 15, 2013

Digital TV homes to double in Eastern Europe

Rapid conversion means that the number of digital homes in Eastern Europe will nearly double between 2012 and 2018, bringing the total to 121 million, according to a report from Digital TV Research. The Digital TV Eastern Europe report estimates that 13 million digital TV homes will be added in 2013 alone. Digital TV penetration […]

May 15, 2013

63% of US Smart TV owners have it connected

Parks Associates has published new research showing 26 per cent of US broadband households own a smart TV and 46 per cent own at least one set-top box. Furthermore, 63 per cent of smart TV owners connect the set to the Internet, and 79 per cent of these owners use the TV to watch premium […]

May 15, 2013

24% of Russian homes equipped for DTH

The latest results of the survey produced by Eutelsat and Ipsos on TV reception modes and trends in Russia underscore the dynamic of its satellite broadcasting market and the stellar growth of homes watching channels broadcast from the longstanding 36° East neighbourhood. Of the 53 million TV homes in Russia, 24 per cent are equipped […]

May 15, 2013