Advanced Television

Research

40% turn on screen mirroring

Screen mirroring technologies, which give consumers the ability to project content wirelessly from smartphones, PCs or tablets directly to a television, have already captured the attention of a large percentage of tablet and smartphone owners. According to the Connected Intelligence Inception of Screen Sharing report from global information company The NPD Group, 40 per cent […]

April 16, 2013

High demand for video news

A new report for the Associated Press, produced by Deloitte with research by GfK, provides an in-depth study into video news consumption. The report demonstrates the increasingly critical role of video in online news sites and is based on a survey of respondents in UK, Germany and Spain. The research findings clearly demonstrate the importance […]

April 16, 2013

90% online content moving behind pay-walls

Online content providers are experiencing a reality check with two-thirds of media companies anticipating the end of ‘free for all’ content according to global pricing and marketing consultancy Simon-Kucher & Partners. A global pricing study from the firm suggests that only 27 per cent of media companies expect significant profit margin (EBITDA) increase in the […]

April 12, 2013

YouGov: UK on demand market saturated

The UK market for on-demand TV is reaching saturation point, with only limited further audience growth potential, according to research from YouGov. It says that instead of looking for new audiences providers should focus on maximising what they get from existing users. According to the researcher, 48 per cent of the online population in the […]

April 11, 2013

‘TV Everywhere’ should be revenue driver, not just OTT defence

Michael Greeson, president of analysis firm TDG, has suggested that operators implementing a ‘TV Everywhere’ strategy have the opportunity to earn revenue from such services rather than treat them merely as a defence against OTT players. Greeson notes that multi-screen video is centre stage at NAB, as broadcasters have come to realise that (a) consumers […]

April 11, 2013By Colin Mann

OTT revenue up 60%

According to analysis firm ABI Research, the likes of Netflix, Hulu, Apple, and Amazon helped drive the over-the-top (OTT) video market past $8 billion in 2012. The three largest markets – North America, Europe, and Asia-Pacific – experienced YoY growth in excess of 50 per cent in 2012. The continued spread of connected CE and […]

April 11, 2013

Research: SVOD on rise

IDATE’s newest market insight describes the different models of subscription-based video on demand offerings (SVoD): supply-side strategies and description of main players’ services. It lastly analyses the SVoD services developments compared to the pay TV global market. Spotlighted by the success of services like Netflix and Hulu, SVOD seems poised to compete with traditional VOD […]

April 9, 2013

Accenture: Consumers take control

Consumers are increasingly taking control of their entertainment experience, multitasking while watching television, integrating second screen devices into their viewing experience, and viewing more Internet-based content, according to a new survey from Accenture. The third annual multi-nation Video Over Internet Consumer Survey found that viewers are multitasking with their laptops, phones, tablets and even books […]

April 8, 2013

Cloud based TV revenue take off

Cloud-based TV service revenues will increase from $120 million in 2013 to more than $750 milion by 2017, according to Multimedia Research Group. Most of those revenues will be cloud services for cable operators, followed by satellite and then IPTV. The market for cloud services for pay-TV operators is just starting and vendors are racing […]

April 5, 2013

80% of smart-TV owners are app users

New research from Parks Associates shows app developers are targeting the smart TV platform as the next significant growth area as nearly 80 per cent of smart-TV owners regularly use apps. App Development and Distribution Models details the app development process and monetisation strategies for multiple platforms, including smartphones, tablets, smart TVs, and connected cars. […]

April 5, 2013