Advanced Television

Research

100m hybrid households by 2016

TV programmes have come to the Internet, and the Internet has gone to mobile devices. Now the Internet is coming back to TV, and software engineers and smart TV producers are finding ways to create new “hybrid” services that bring it all together. In-Stat research forecasts that 100 million households will actively use a hybrid […]

March 20, 2012

36% of audience doesn’t watch live

Thirty-six per cent of British viewers claim they no longer watch live TV, preferring to either access content on catch-up sites or PVRs. Nearly two thousand people, aged 18 and over, were polled by discounts site My Voucher Codes to find out how prevalent time-shifted and on-demand viewing was throughout the UK.  Respondents were initially […]

March 20, 2012

Competition to boost MENA pay-TV

The social and political turmoil that has rocked the Middle East and North Africa region has resulted in liberalisation measures which will open up the pay-TV sector, according to research firm Digital TV Research. Digital TV penetration for the 16 countries covered in its Digital TV Middle East & North Africa report is already approaching […]

March 20, 2012

Thinkbox dual screen ‘spy’ study

Thinkbox announced that it has appointed COG Research, the award-winning brand and communication insight specialist, to undertake a major new ethnographic study designed to help advertisers and agencies understand the context of 2 screening. ‘Screen Life: The View from the Sofa’ will film the living rooms of 20 TV households in the UK for a […]

March 20, 2012

Mexico has 11.4m pay-TV subs

Record numbers of viewers are paying for their TV in Mexico. Latest numbers from Mexico’s Federal Telecommunications Commission, says that pay-TV now enjoys 11.4 million subscribing homes. DTH, for the first time exceeds cable TV.  DTH, as at December 31st, had grown 30.8 per cent y-o-y. Cable grew just 2.9 per cent during 2011. MMDS […]

March 19, 2012By Chris Forrester

TV shipments fall for first time in 6 years

In 2011 worldwide TV shipments fell for the first time since NPD DisplaySearch began tracking global TV shipments in 2004, slipping 0.3 per cent to 247.7 million units. LCD TV shipments increased by 7 per cent to just over 205 million units in 2011 – a substantial slowdown from the double digit growth in previous […]

March 16, 2012

UK viewers embracing chatterboxing

Research conducted for TeleScope 2012, which looks at the UK’s TV viewing habits, suggests that the trend of commenting via a second screen about a programme, or ‘chatterboxing’, is snowballing in popularity. A quarter of all adults (26 per cent), and just under half (44 per cent) of those aged under 35, say they have […]

March 15, 2012

Consumers still cool on targeted ads

Just 16 per cent of consumers are positive about their data being used for targeted advertising, according to Deloitte’s Media Democracy report. It found just 16 per cent of 2,276 UK consumers polled were positive about personal data being used to lead to better and more targeted messages. Only 15 per cent said they were […]

March 13, 2012

AT&T U-verse closes in on Verizon FiOS

AT&T in the fourth quarter of 2011 added more video subscribers to its U-verse service than Verizon did for its FiOS offering, marking the 10th straight quarter that AT&T has exceeded Verizon, according to IHS Screen Digest. AT&T added 208,000 U-verse accounts during the final quarter of 2011, resulting in overall new subscribers of 804,000 […]

March 13, 2012

Movie revenue to rise continuously to 2015

Driven by strong increases in emerging markets, global consumer spending on movies is expected to rise for six consecutive years, expanding from $61.4 billion in 2010 to $68.9 billion in 2015, according to the IHS Screen Digest. As a group, consumers in the five key global economic regions are steadily increasing their movie spending, an […]

March 13, 2012