Futuresource Consulting has released the results from its latest wave of ‘Kids Tech’ consumer research programme. Now in its third year, it accesses the digital leisure habits of kids between 3 and 16 years old, in the UK, US, China and Germany. It highlights
comScore is partnering with Facebook to report its viewability data directly in the Ad Validation module of validated Campaign Essentials (vCE). The global partnership includes viewability metrics for video and display campaigns running on Facebook on both desktop and mobile platforms. Giving clients access to this data in the vCE platform provides them with a […]
Groovy Gecko has partnered with Facebook to integrate with its live video API. The new live video API will offer content providers the ability to stream videos live into a Facebook player. As a Facebook API, it will also make use of the benefits of the platform’s autoplay functionality, making videos play automatically within News […]
Facebook Live, a live streaming tool that allows users to air their exploits in real-time, has added new features including the ability to post streams directly onto timelines. Facebook CEO Marc Zuckerberg commented: “Live is like having a TV camera in your pocket. Anyone with a phone now has the power to broadcast to anyone […]
Sky will stream a range of news and sport content directly through social media giant Facebook in the coming months, according to the company’s digital director Lucien Bowater. In a company blog post, Bowater said that Sky will give a “unique behind the scenes look” at a number of major sporting events and breaking news […]
The National Football League (NFL) has selected Twitter as its exclusive partner to deliver a live OTT digital stream of Thursday Night Football to a global audience across devices and for free during the course of the 2016 NFL Regular Season. Twitter will stream the 10 Thursday Night Football games broadcast by NBC and CBS, […]
England’s Football League has announced that free wi-fi, for a set of official apps, will be made available at select Championship, League One and League Two stadiums. Fans will be able to access club-branded apps to get news, social media content, highlights and betting. The Football League said “the majority” of clubs had signed up […]
Carat, the global media network, has published its first forecast for worldwide advertising expenditure in 2017, showing positive global outlook led by the continued investment in Digital media spending. Based on data received from 59 markets across the Americas, Asia Pacific and EMEA, Carat’s latest global forecasts highlights that advertising spend will reach US$538 billion […]
Comedy Central is expanding its Discover channel on Snapchat with an extensive development slate of original series created exclusively for the platform, Kent Alterman, President, Original Programming, Comedy Central in the US. The Snapchat slate includes global greenlights for nine new series encompassing a range of formats covering the worlds of animation, sketch, stand-up, reality […]
DEFY Media, the digital producer and programmer focused, has published findings from its fourth annual ACUMEN Report: Youth Video Diet, conducted in partnership with Kelton Global and Hunter Qualitative. While last year’s findings illuminated 13-24 year old consumers’ deep connection with digital content and its rising stars – this year’s report focused on uncovering exactly where […]