Advanced Television

Social Media

Walking Dead tops 2015 social media, time-shift TV

According to Nielsen, The Walking Dead was the number one entertainment series of the year among adult audiences of between 18 and 49 years old. It averaged 19.7 million viewers per episode. The series was also the most time-shifted television programme of 2015, when comparing its viewership from the original telecast and from a repeat […]

January 5, 2016

Prediction 2016: ‘Amazon standalone video service’

BTIG, the global financial services firm, has published its top 16 predictions and events to watch for in media and tech stocks in 2016: 1.    Media Companies Forced to Shorten Sports Rights Amortisation Accounting In 2016, BTIG expects accelerating declines in multichannel video subscribers due to cord-cutting/shaving/nevering, combined with a continued secular decline in TV advertising […]

January 4, 2016

Facebook abandons Flash video

Facebook has stopped using Adobe’s Flash technology to stream video across its social network. Instead Facebook has developed a video player built around HTML5 technology. Games on Facebook would still use Flash, it said, but it was looking into ways to change those too. The site is one among many that have turned away from […]

December 21, 2015

ESPN, Walking Dead lead US social media engagement

Shareablee, the social media benchmarking and audience analysis firm that partners with TV and cable networks CBS, NBC, ESPN, Univision, FOX News and CNN, among others, has released a November ranking of the most socially engaged TV Networks in the US The ranking, which includes all television shows and the main network brand accounts under […]

December 16, 2015

Sky News, Sky Sports launch Twitter moments

Sky News and Sky Sports have partnered with Twitter to be part of the UK launch of Twitter Moments. Sky News will appear as the only UK News broadcaster further enforcing its role as a leading news publisher on social media. The new feature will enable Sky to showcase the best of its news and […]

December 15, 2015

Brit Awards, Eurovision most Tweeted about TV

Data from Kantar Media reveal sthat music awards shows and reality TV competitions have driven some of the biggest moments of Twitter engagement by television viewers since the Kantar Twitter TV Ratings launched in October 2014. The results, taken from the first 12 months of the Kantar Twitter TV Ratings, show that a combination of […]

December 10, 2015

Facebook introduces Live Video

Facebook has commenced testing the ability for people to share live video on Facebook, starting with a small percentage of people in the US on iPhones. “Live lets you show the people you care about what you’re seeing in real time — whether you’re visiting a new place, cooking your favourite recipe, or just want […]

December 7, 2015By Colin Mann

Report: How is Sky future-proofing itself?

As Sky announces its $0.3 million investment in TV4 Entertainment, an Ampere Analysis report looks at the company’s investments in start-ups and next generation assets. With 11 such investments now under its belt since its start-up strategy began, how is the broadcaster future-proofing itself against the changing TV landscape? Ampere has identified five core developments […]

December 4, 2015

Nielsen: Social programme engagement matters

Today’s TV audiences often use social media while watching live series, with many authors gathering on Twitter each week while viewing. According to research from Nielsen, Tweets sent during live airings, which make up the majority of weekly series programme Tweets, could affect more than just those tuning in live. They also lead to valuable […]

November 23, 2015

Snapchat hits 6bn daily video view

The number of videos viewed every day on social-messaging app Snapchat has tripled since May this year to six billion according to figures published in FT. However, the data doesn’t reveal the average viewing time per video. Last week, Facebook said it was now registering eight billion views a day of video material posted on […]

November 9, 2015