Advanced Television

Social Media

NBC, Facebook Olympic tie

Facebook users will be reminded about NBC’s coverage of the Olympic Games in London, and viewers of NBC’s coverage will be nudged to talk about the Games on Facebook. It is part of a collaboration between NBCUniversal’s NBC Olympics division and the social networking site. Data from Facebook will inform television coverage on NBC and […]

July 11, 2012

The Facebook Post Worth $779 Million

Netflix shares jumped 20.6 per cent this past week after a July 3rd Facebook post by company founder and CEO Reed Hastings congratulating chief content officer Ted Sarandos and his team with helping Netflix exceed 1 billion hours for the first time ever in June. The stock had closed at $67.85 on July 2nd and […]

July 11, 2012

C4 ‘4Seven’ channel chosen by Facebook

Channel 4 will launch a new TV channel called 4Seven next month screening repeats of the programmes viewers and critics have most talked about from the previous seven days, prefaced by a selection of their comments, good and bad. The channel, which takes its place alongside E4, More4 and Film4, will keep open the weekday […]

June 6, 2012

Yes, Facebook was Muppet bait

So, a few days in and Facebook shares have fallen almost 20 per cent from their bloated debut. It now emerges that Morgan Stanley, lead book runner on the IPO, issued a downgraded forecast following Facebook’s own revised filing noting the shift to mobile use would slow down its revenue growth. However, accusations are flying […]

May 23, 2012

Facebook: The future or muppet bait?

None of the scepticism surrounding the Nasdaq IPO of Facebook, including mine, has diluted the market’s enthusiasm and now the price range has been lifted – valuing the business at about $105 billion – and the amount of stock for sale has been increased 25 per cent, so the company will raise about $17 billion. […]

May 17, 2012