Facebook video ads have proven such a hit that they will now start appearing beyond the newsfeeds of the social media giant. The company has confirmed it is expanding its autoplay video ad format to the third-party publishers that plug into its mobile ad network. Facebook will also make available slideshow-like carousel ads and dynamic […]
Shareablee, the social media audience analysis firm that partners with US TV and cable networks CBS, NBC, ESPN, Univision, FOX News and CNN, among others, has released a July ranking of the most socially engaged TV Networks in the US. The ranking, which includes all television shows and the main network brand accounts under their […]
Facebook has launched a live video function for celebrities on its Mentions app. The feature will allow any famous user with a verified account to broadcast to fans who follow them. If viewers don’t catch the broadcast live, they can watch the video later on the public figure’s page, which is different than similar services […]
Pixel Power, a supplier of broadcast graphics and automation solutions, has enabled the UK’s Channel 4 to broadcast the world’s first Twitter-determined commercial break. Polydor Records wanted a new and engaging way to launch Shine, the new single from electronic pop trio Years & Years. The solution, worked out with broadcaster Channel 4, was to […]
Twitter’s Q2 revenue and earnings have beaten expectations, but co founder Jack Dorsey has said he is “not satisfied” with its user growth. The social media site posted revenue of $502 million (€321m), up 61 per cent year-on-year and beating its own top forecast of $485 million. But active users reached 316 million in the […]
Univision Communications, a media company reaching Hispanic America, has announced a partnership with Snapchat that will see Snapchat will create unique Live Stories around Univision events, including sports and entertainment. The partnership, which is one of the first between Snapchat and a television network, kicks off with the Gold Cup Final on July 26th. Univision […]
Research revealing the most shareable online video content has been unveiled by video sharing and collaboration service StreamSafe. By analysing the 100 most shared videos online, StreamSafe’s research revealed that ‘inspiration’ is the emotion most likely to encourage viewers to share a video. Just under half (48 per cent) of the 1,000 UK consumers surveyed […]
Shareablee, the social media audience analysis firm that partners with TV and cable networks CBS, NBC, ESPN, Univision, FOX News and CNN, among others, has released a June ranking of the most socially engaged TV Networks in the US The ranking, which includes all television shows and the main network brand accounts under their respective […]
Data from Juniper Research has shown that mobile and online messaging traffic will reach 160 trillion per annum by 2019, up from 94.2 trillion this year – equating to approximately 438 billion messages sent and received by users on a daily basis by 2019. These figures incorporate SMS, MMS, IM (Instant Messaging), social media and […]
Facebook is set to start paying some video creators for uploading clips as it seemingly seeks to directly take on YouTube. The social media giant is launching a ‘Suggested Videos’ feed that curates a sequence of clips, interspersed with adverts. Videos that keep users watching for longer will earn a greater share of the revenue […]