Advanced Television

Social Media

20% of marketers will use video-streaming apps

One in five (19 per cent) marketers planning to use live streaming apps like Periscope and Meerkat in campaigns, according to Greenlight’s ‘Hype or Ripe’ study. However, with both apps caught in battle for users, marketers fear backing the wrong horse, with one in ten (12 per cent) having made this costly mistake before.  Greenlight […]

May 26, 2015

Formula E gets mobile video boost with Grabyo VIP

Formula E, the new FIA single-seater championship that’s bringing high speed racing to the streets of major cities worldwide, is partnering with London start-up Grabyo to bring the ultimate digital experience to fans and accelerate the growth of its digital audience. As well as using Grabyo Studio to share real-time highlights from the live broadcast to […]

May 21, 2015By Colin Mann

Time spent online doubles in a decade

People are spending twice as much time online compared to 10 years ago, fuelled by increasing use of tablets and smartphones, according to Ofcom research. Ofcom’s Media Use and Attitudes 2015 report shows

May 13, 2015

Teletrax integrates Nielsen Twitter TV Ratings

Teletrax, a Civolution company and provider of real time TV analytics and TV synchronised ads in the US, has launched its new TV Audience Sync product, with capabilities to reach specific audience segments powered by Nielsen Twitter TV Ratings. Teletrax’s TV Audience Sync is a cross-screen marketing solution that enables advertisers to reach TV audiences […]

May 12, 2015

HBO slams Twitter’s Periscope for piracy

Games of Thrones broadcaster HBO has sent “take down” notices to Periscope, the live-streaming video app owned by Twitter, after users of the app broadcast episodes of the show on Sunday night. Twitter maintains that the Periscope app complies with US copyright law. But HBO criticised the video streaming company. “In general, we feel developers […]

April 16, 2015

Average UK home owns 7.4 connected devices

The average UK household now owns 7.4 connected devices, with four out of 10 households buying a tablet in the last year, according to YouGov. Smartphones are the most common Internet-enabled device, at 1.7 per household, followed by laptops (1.3) and tablets (1.2), a YouGov poll of more than 2,000 consumers found. Seven out of […]

April 9, 2015

Beamly exceeds 10m users in 12 months

Beamly, the social discovery platform for TV, has unveiled new features that further meet the Millennial need to engage with their favourite TV programmes. The release of these new features comes on the heels of record growth for Beamly that has enjoyed an 11x lift in growth to 10.4 million unique users since its relaunch […]

April 9, 2015

Vizrt, Twitter partner on social tools

Vizrt, a provider of production systems for the digital media industry, has partnered with social media platform Twitter to help broadcasters build audience engagement while gaining valuable user insights through the integration of Vizrt’s Social TV Solution and Twitter’s Curator platform. Twitter Curator is a platform built exclusively for broadcasters and media publishers that helps […]

April 1, 2015

Twitter live video streaming

Twitter has launched Periscope, an app that broadcasts live video filmed from smartphones to Twitter users’ followers on the social network. The free iPhone app was developed by the Periscope startup,  acquired by Twitter in January. “Periscope lets you broadcast live video to the world. Going live will instantly notify your followers who can join, […]

March 26, 2015

Kaltura enables native video on Facebook

Kaltura, the video technology platform, hasunveiled a new video Distribution Connector that allows customers to publish native video directly to Facebook from Kaltura. With the new Connector, Kaltura publishers can continue to use Kaltura’s platform, applications and API as their primary video management solution while harnessing the powerful reach of sharing social video content on […]

March 26, 2015