Forecast: Programming spend revives in 2025
Programming spend is projected to rebound in 2025 forecasts Omdia, reaching $206 billion (€195.7bn) after a challenging 2024, representing a 5.3 per cent global growth. North America is set to lead this resurgence with a 6.7 per cent increase, signaling a shift toward renewed investment and a focus on profitability. Maria Rua Aguete, Head of […]